From Brad Paisley to Jill Scott, Leslie Odom Jr., and more, Nationwide is no stranger to getting award-winning on their side over the years to help promote their insurance and financial service products.
The latest to put a twist on the company’s iconic jingle is GRAMMY & Academy Award-winning songstress H.E.R.
“I think it’s one of those jingles I’ve always known, and I never thought I’d be the one singing it,” said the celebrated singer-songwriter. “It’s just so fun to take something you already know and kind of make it your own and be a part of somewhat of a legacy.”
Adding her unique R&B stylings to Nationwide’s ‘On Your Side Soundtracks’ campaign, H.E.R. not only spun the insurance giant’s signature song but also unveiled a listen at an original tune that speaks to the spirit of those who have been on her side over her short but storied career.
Look inside to hear both.