Luke James & Michelle Williams’ ‘Christmas In Harmony’ a Ratings Hit for Hallmark

Before the first “trick-or-treat” could even ring out in the streets, Hallmark had already begun its official 2021 #CountdowntoChristmas campaign lined with 41 new, holiday-inspired films to get us in a yuletide mood.

After a well-received October 22 kick off, October 29 brought with it ‘Christmas in Harmony’ – a musical romantic comedy toplined by an all-star cast that included GRAMMY winner Michelle Williams (of Destiny’s Child), GRAMMY nominee Luke James, screen & stage legend Loretta Devine, and Ashleigh Murray as its leading lady.

And – if official reports are anything to judge by – their joint star power did more than brighten the top of the tree.  Look below to see how many small screens were illuminated by ‘Harmony’ on Friday.

Viewership: 1.55 Million

Hallmark dominates the holiday film landscape perennially, and – as evidenced by ‘Harmony’ – the network doesn’t show any signs of stopping soon.

Drawing in a viewership of 1.55 million, the hit, Rusty Cundieff-directed romantic comedy came as the most-viewed and highest-rated scripted program that aired last Friday night.  Among all cable programming that aired October 29 at 8p EST (reality, news, sports, and scripted), only Discovery’s ‘Gold Rush’ and Fox News’ ‘Tucker Carlson Tonight‘ courted more eyes.

[source] / [photo courtesy:  Hallmark]