A cheque is most certainly a cheque. At least that’s what R&B crooner Ginuwine must have been thinking when signing up to be the face of wholesale discount chain Costco‘s new ‘Adult Chocolate Milk’ brand.
Full story after the jump…
The ‘Pony’ singer will now serve as the spokes-model for the vodka-based drink, which has already been at the centre of much controversy. Touted as tasting “exactly like chocolate milk”, the beverage boasts a whopping 40% alcohol level, causing its critics to lament on potential alcohol abuse, particularly by youths.
Nonetheless, Ginuwine-featured billboards for the brand are to be erected on the Las Vegas Strip, with national television commercials currently being readied for transmission in the US more broadly.
Speaking of the shoot, which saw the 35 year old play ‘milkman’, he said: “It was a blast, getting to dress up as a milkman for the day. I really got into character.”{Source}
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Though I understand and respect Elgin’s hustle (“if music ain’t paying them bills…”), it’s still somewhat of a shame. Once billed as the next Bobby Brown, and competing with Usher, it’s now come to this. A point made ultimately worse by the fact that he remains more talented than the majority of those topping charts these days. Sigh.
Still, get that money, ay?
42 COMMENTS
number1k9
January 3, 2011 at 3:42 am
OK, he can’t get be the face of a product / get an endorsement/campaign coming his way, but Beyonce can, ummm huh! Yeah…
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UGh
January 3, 2011 at 3:42 am
he is gay as f#@K. i don’t care what anyone says. #imdone
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KWON CAMPBELL
January 3, 2011 at 3:48 am
U RIGHT SAM.. A CHEQUE IS A CHEQUE.. AT LEAST HE’S NOT ASS NAKED IN A PORN MOVIE—>
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Yellow Gorillah
January 3, 2011 at 3:52 am
This picture just SCREAMS
“How U DEWIN”
But yes I also agree A cheque is a Cheque!
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Royalkev
January 3, 2011 at 4:00 am
This is sad! I don’t know what to say…
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DDub
January 3, 2011 at 4:01 am
Actually he just recently released a new single Called What Could Have Been and is releasing a new album feb 15..i guess this is just to get his name back out there..u can also follow him on twitter @ GInuwine09, and i def agree on the comment that he is more talented than many of the chart toppers these days..well lets see what 2011 brings for him
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Jasmine
January 3, 2011 at 4:02 am
A check is a check. Maybe they have some shirtless pics coming soon cause he still looks fine.
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Denjo
January 3, 2011 at 4:06 am
This is a smart business move and im happy to see him back, he just recently released his new single what could have been on itunes….its a decent song and yea i remember those Ginuwine vs Usher days..G had it back then
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Jahlal
January 3, 2011 at 4:07 am
SEX TAPE WITH HIM & SOLE NEEDED TO REVIVE HES CAREER…
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BREEZYTHEBEST
January 3, 2011 at 4:07 am
Y.M.C.A
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BENJAMIN
January 3, 2011 at 4:11 am
No words.
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~BeySoBreezy~
January 3, 2011 at 4:12 am
I LUBS Ginuwine
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LoveR&B
January 3, 2011 at 4:15 am
hmm interesting…still llove his music though, Ginuwine > Trey Songz..hes just a cheap rip off wihtout the dancing
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Tru Voice
January 3, 2011 at 4:19 am
@LoveR&B
Yea Ginuwine is much better than Trey. Ginuwine can sing very well but is and was considered a sex symbol. Trey tires to be this but keyword is try as in trying to hard. Ginuwune could sing on an array of topics and not be as expicit as Trey is. And “Adult Chocoate Milk” huh? May have to give it a try lmao!
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Traci Summers
January 3, 2011 at 4:25 am
@ROYAL KEV I LOVEEEEEEEEEEEEEEEEEEE UR ICON !!! CLASSIC LMFAO!!! 2011 THE ERA OF BALDNESSS
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LoveR&B
January 3, 2011 at 4:25 am
Exactlyy but thing is even when he was “hot” and had hits such as differences, pony, so anxious, In those Jeans, etc.. he never really got his due..i personally believe that hes one of the best R&B arists from the late 90s till now..such a shame real R&B doesnt get recognized as much as it used to
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Robier
January 3, 2011 at 4:37 am
ALL HE NEED IS A LEAKED CELL PHONE PIC OF THAT DICK AND ALL WILL BE FINE.
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Nichole
January 3, 2011 at 4:40 am
I always thought Gin was a better singer than Usher. Usher can sing, but Ginuwine can REALLY sing.
It’s a shame his career went down the dumps.
Gin’s career really hasn’t been the same since parting ways with Timbaland.
I sincerely hope he makes a strong comeback someday.
Btw, Gin hasn’t lost an ounce of that fineness. That’s for damn sure.
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Nichole
January 3, 2011 at 4:41 am
@Robier. Are you trying to make the ladies horny or what? LOL.
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RealMusic
January 3, 2011 at 4:54 am
Ginuwine! Love his new single http://www.youtube.com/watch?v=TZDJqH5W0Nc
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Royalkev
January 3, 2011 at 5:22 am
@ Traci Summers… Thanks mama!
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DMWN
January 3, 2011 at 5:25 am
Ginuwine is 40.
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Dave
January 3, 2011 at 5:33 am
He fine, I know that much. Gotta respect his hustle. You ain’t doin it, so fallback.
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RihannaForever
January 3, 2011 at 6:16 am
I remember when people said he would be bigger than Usher. Ginuwine has SO MUCH TALENT. He should just put out a pop song with a pop star to get a hit and then come back with another album.
Money is money, but this is just disappointing.
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Drew
January 3, 2011 at 6:18 am
Just hope his next record which comes out this year does well. He’s a good artist.
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RealMusic
January 3, 2011 at 6:31 am
Follow him on twitter http://twitter.com/Ginuwine09
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True Ƹ̵̡Ӝ̵̨̄Ʒ Blue
January 3, 2011 at 6:40 am
@ Nichole:
I actually agree that Ginuwine can outsing Usher, even though I prefer Usher’s music.
Even though seeing him star in an ad for some dumbass drink is embarrassing, at least he hasn’t stooped to the level of starting beefs with younger artists who are hot right now. Which is more than I can say for some has-been female rapper…
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RihannaForever
January 3, 2011 at 7:31 am
@TrueBlue
DEAD.
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Anthony The Great
January 3, 2011 at 7:39 am
LMAO, I was just listening to ‘Anxious’.
Genuine is so sexy for his age.
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Tweets that mention Ginuwine The Chocolate Milkman | ..::That Grape Juice // ThatGrapeJuice.net::.. || Thirsty? -- Topsy.com
January 3, 2011 at 10:19 am
[...] This post was mentioned on Twitter by Sam GrapeJuice, Sam GrapeJuice, Elizabeth Milton, Cindy Small, J-Arias and others. J-Arias said: RT @thatgrapejuice: Ginuwine The Chocolate Milkman http://bit.ly/g5wEKr / this hurts so much [...]
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gfhfgh
January 3, 2011 at 1:49 pm
Happy New year !!! It’s time to change your lonely life
a nice place for seeking interr acial love, which gives you a chance to make your -life better and open opportunities for you to meet the attractive sin gles and treat you like a king or Q-ueen. Maybe you wanna check it out or tell your friends.
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amar
January 3, 2011 at 2:18 pm
saw ginuwine two years agowith joe and ginuwine was to sik
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~aMaZiNG.Lee~
January 3, 2011 at 6:30 pm
When the checks stop rolling in………..
But he’s always been really fine to me, and his music back in the day was the BIZNESS, but I really despise his voice. His voice has no versatility and mostly sounds like grunts and moans. I love his music, though. <3
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StayFreshYaki
January 3, 2011 at 6:32 pm
My whole thing is Diddy has his own vodka and Beyonce is dancing for some water (yes for some tasteless water in Asia) but he can’t be a spokesperson for some chocolate milk. You all in here are so whack.
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RealMusic
January 3, 2011 at 8:10 pm
@STAYFRESHYAKI
I have to agree with you and its not like he stopped making music and is looking for money he actually has a new album coming out feb.15th and here is the tracklisting http://urbanbridgez.com/ubgblog/2011/01/03/first-look-ginuwines-elgin-tracklisting/#more
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goodstuff
January 3, 2011 at 8:11 pm
@STAYFRESHYAKI
I have to agree with you and its not like he stopped making music and is looking for money he actually has a new album coming out feb.15th and here is the tracklisting http://urbanbridgez.com/ubgblog/2011/01/03/first-look-ginuwines-elgin-tracklisting/#more
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caramel215
January 3, 2011 at 8:39 pm
Ginuwine is to sexy for a milk ad. I still love him though because he stay true to R&B and didn’t turn over to pop like some regardless of what people say. He will always have fans.
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WHO THE FUK WANT WAR!!!
January 3, 2011 at 9:32 pm
Chris Brown in 10 years!!!
ROFL!!
**ALL HAIL THE QUEEN RETURN 2011**
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i'm a billy goat
January 3, 2011 at 11:56 pm
D…A….M….N! GinuwFINE is looking every bit his nickname in this pic!
I don’t undstand the controversy? If its marketed a an adult chocolate mlik then one should expect something contained in it that would make it appealing to ADULTS!
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i'm a billy goat
January 4, 2011 at 12:24 am
@WHO THE FUK WANT WAR!!
Why don’t you STFU for 10 years! Now, ROLF about that!
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BREEZYTHEBEST
January 4, 2011 at 4:47 pm
@ WHO THE FUK WANT WAR
Get Off CB DICK HOE.
BREEZYTHEBEST BITCH.
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Me
January 11, 2011 at 7:09 pm
shut up haters! he can be my milk man!
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