Rita Ora‘s brand hustle knows no bounds.
The ‘Black Widow’ belter has bagged herself an extended endorsement deal with fashion house DKNY.
Having previously posed to promote the label’s jeans line last year, 23-year-old Ora fronts the campaign for the company’s new MYNY fragrance and today unwrapped the first televised commercial for the scent.
The spot features a new song titled ‘A Little More’, which is believed to be lifted from the Roc Nation darling’s upcoming new album (which’ll serve as her sophomore UK effort and debut US release).
Needless to say, the gig certainly stands as quite the coup for the singer’s LP.
Peep the commercial below…