After blazing out of the gate in 2005, Ciara‘s career looked oh-so-promising. Fast forward 6 years and her horizons aren’t looking as bright. Indeed, the last few years have been characterised by poor album sales, dwindling fan support, and a split with her longtime label Jive.
Despite this, many still cite the 25 year old as being one of the industry’s best performers, holding hope that she can one day bounce back.
Therefore, That Grape Juice took to the streets of Hollywood to hear out what the record-buying public think of the ‘Ride’ singer; what went wrong, and how – if at all – she can strike it big once again.