Ashanti Teases New ‘BraveHeart’ Material: “It Has The Potential To Be Huge”

Published: Saturday 9th Mar 2013 by David

Let’s not lie to ourselves…all of us are anticipating the release of Ashanti‘s new album ‘BraveHeart‘.

While we’re hoping she inks a record deal to give it the push her talent deserves, it’s clear to see the star is determined to head the independent route and now- before it arrives on R&B’s shores- she sat down to discuss the project and her role on ‘Lifetime’s ‘Army Wives‘.

Peep her dish on one of its strongest cuts, observing the careers of Beyonce & Rihanna and her former mentor Ja Rule, below…

We can’t wait to hear it.

However, while her fans may choose to deny it, the fact remains the album will not perform well if she released independently.

This, a harsh but accurate fact. For, considering the current state of her genre, we’re not sure how anyone can have high commercial hopes for this LP when albums with the benefit of the major label system struggle to soar.

Indeed, while the fantasy of being independent may appeal to established acts hoping to avoid ‘label leeches’, it’s jars us that someone who once stood as Beyonce‘s strongest competition is content with pushing music without the pull that saw ‘Chapter II’ certified Platinum four weeks after release.

Here’s hoping the coming year will follow in Tyrese‘s footsteps and ink a deal with a major to distribute the release, to ensure it reaches its full potential-and not the pits of Pop peasantry.

Your thoughts? 

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  1. kareem March 9, 2013

    My girl coming

  2. Monstarebel March 9, 2013

    I doubt it…. Only thing huge is this b****** ego honey

    • Da_One March 21, 2013

      She has no ego f*** face!

  3. Kiii March 9, 2013

    Lol whatever Ashanti.

  4. VANNY March 9, 2013

    sigh!!…. *takes deep breathe* there is no denying the impact ashanti had 10 years ago! she had 2 huge and sucessful albums and hit after hit! BUT its 2013 i feel that some artist make a couple of millions and get to comftrable thinking their fans and the industry is going to wait for them forever! but thats not the case, things change!! she released “concrete rose” wich was trash honestly speaking and once you release a garbage album its kinda hard to get back on your feet and to sell after that..ashanti needs a new image a big makeover and she needs to team up with the right producers and she needs a huge promotional push! i wish her luck tho cause she really is going to need it!

    • Aloys234 March 9, 2013

      I wouldn’t say Ashanti needs a new image, that would be too dramatic; ppl would call her fake (and thats n way to come back)..Tthe good thing about Ashanti is that she has that SwaG factor about her which means she can come back and dominate, not as a great performer as u can tell watching the video above but as an entertainer, (to me she’s a mature Rihanna with class) and saying that she could potentially captivate a whole new audience, including the audience of 2008.. What i love about Ashanti is her videos.. always on point (i dont think ppl acknowledge the videos much) she always kept me wanting to watch from start till finish so heres to hoping not all has changed with the label and the come back!!!

  5. My Forehead Tho March 9, 2013

    I can’t with TGJ starting the article with lies. When I think of Ashanti, I think of Ja Rule, Lil John, Aaron Carter, Hilary Duff etc,….in other words, I don’t -__-

  6. Robert March 9, 2013


    Don’t let me catch you Beyonce, with lil Blue Ivy…. Imma snatch her and hold her ransom for three official singles and the put it in a love song video. I know you got that video locked up in your MacBook Pro.

  7. Taylor Is A H** March 9, 2013

    ashanti let me tell plain and simple


    you never has staying power in the industry as nothing you ever did was ground breaking or iconic and you never had the potential to do it either although some of your material was decent.

  8. VANNY March 9, 2013

    humble yourself ashani! HUMBLE YOURSELF! the only reason why she is trying to go independant is because many labels tried to sign her but she thought the money was not good just like OLIVIA .. these b****** walk around with the biggest ego’s thinking they the s*** but in reality nobody is checkin for them!! at least if she would of signed with a good label she would of gotten the promotion and push she needs… but independant girl have several seats #STADIUM.

  9. VANNY March 9, 2013

    When i think of ashanti i think about NELLY and how lucky this b**** was when nelly was hitting that !!! cause baybeeeeee!!!! nelly is fine! fine! fine!!!!!!!!b**** did i say FINE!!! lol the things i would do to that man!! *rolls panties down slowly*

    • truth(icki is a KMART, NO GRAMMY NOD, PFRR FLOP, SQUID EYED b****) March 9, 2013

      B**** have an enima and an exlax and shut the F*** up and stop tryna roll yo crusty panties down to s*** on d****. (rolls eyes)

  10. Nate March 9, 2013

    I feel bad for Ashanti, especially looking back her past success as a competent songwriter and singer. I hate when people try to blame folks like Ashanti, Brandy, Ciara for their recent flops. It’s the industry that purposely wants two successful black singers at a time, and I’m over it. Even if Ashanti was signed to a major deal, I doubt they would give her the attention she needs to sell. They’re not giving any black girls that attention, unless you sell in white peoples eyes. If your only known to sell to black audiences, they don’t bother. Who cares if you have a bad album, white artists get to make bad albums all the time, it’s not do or die for them.

  11. Jana March 9, 2013

    SMh flop ass b**** !!!

  12. Rihyonce March 9, 2013

    Sorry, she’s been a joke in the urban community for too long. They won’t take anything she releases seriously. I loved Ashanti from 2002-2005, then she got boring.

  13. TaylorWins March 9, 2013


  14. fatusankoh March 9, 2013

    she is very lazy enought said

  15. holy hive March 9, 2013

    “It Has The Potential To Be A Huge Flop” Yeeaaa we know kii

  16. I.D. March 9, 2013

    She was so quick to answer those questions.

    I wonder what she’d say if they asked her for a precise release date….

  17. truth(icki is a KMART, NO GRAMMY NOD, PFRR FLOP, SQUID EYED b****) March 9, 2013

    Ill CUT A B**** over Nelly honey!! Sam wtf u mean everyone waitn for this B****? u and SHITN AS VANNY are the only ones who cares

  18. Wes March 9, 2013

    Yessssssssssss I can’t wait;)

  19. Vanity March 9, 2013

    I’m sorry… I had to come in here because I saw it say something like ALL of us are waiting… and that, is a lie…

    This is Vanity

  20. mik bailey March 9, 2013

    Looking forward to her comeback, sick of Beyonce, Nicki and Rihanna long ago – too much hype for p**** poppin!!

  21. DIGGER BEY March 9, 2013

    ^^^^^^^^ B**** have a seat on some hot nails.

  22. Morgan (Beyond Donmanation) Beyonce!!! March 9, 2013

    Well I hope she makes it. The only thing I could wish for is she took voice lessons. Cause all people known her for qas for her looks and hot r&b tracks, but thats just not good eniugh. People want more.

  23. Morgan (Beyond Donmanation) Beyonce!!! March 9, 2013

    Well I hope she makes it. The only thing I could wish for is she took voice lessons. Cause all people known her for was for her looks and hot r&b tracks, but thats just not good enough. People want more.

  24. DarkKing March 11, 2013

    I think Ashanti doesn’t care about selling millions anymore,she’s more concerned with the percentages that she gets ,that she’s able to do what she loves the way she wants to ,and that her fans get her music.And i’m cool with that.
    I just got some free iTunes from freeitunesforever com

  25. TheSingingWoman. March 11, 2013

    No one is checking for her?..Yet you all are on here, checking for what she had to say!. I think Ashanti is a great writer. Everyone has their moment where they have to live a little, go through new experiences in order to even write new material..She might have been going through something to where she couldn’t put out a album like she wanted or if could…Every artist doesn’t stay at the top! Nor any actress/actor for that matter.. Give her a real chance..I mean damn how would ya’ll feel if someone came at you all’s artistry sideways..Half of ya’ll would be crying somewhere..Like Beyonce’ said “I’m a artist & I’m sensitive about my s***” I believe its the same for Ashanti!Give her a shot!! Ya will just be back here when a hit single comes bandwagoning like a mf.. & I’m not even a die hard fan of Ashanti’s but I appreciate her work. & I am excited to hear more. Always nice to hear REAL R&B..

  26. DatDude March 12, 2013

    Im Ready for Ashanti comeback clearly the haters are to since they took the time to voice their opinion I’m sure She going to deliver a great album the last 1 was great had good reviews just no good promos for it I agree it going to be hard for her to sell because of no major record label behind her but she will get that check she looking for then probably sign to a major label because she is talented have a dedicated fan base and on top of that she herself she dnt have to change her image like most of these Celebes to get publicity. I cnt wait to hear her new material on radios nationwide she’s deserves it

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