Ample hype has seen Justin Timberlake‘s star glow even brighter in recent weeks.
Indeed, a stellar promotional campaign was installed to mobilize ‘The 20/20 Experience’ – his first album in seven years.
Naturally, then, all eyes are on what numbers the ‘Suit & Tie’ led set was able to shift in its premiere week. Well, wonder no more. The final figures are in. Was Justin able to sustain his incredible momentum? The answer awaits below…
According to Billboard, JT’s ‘Experience’ is confirmed to debut at #1 on the Billboard 200 this weeks with sales of….
It’s official: ‘The 20/20 Experience’ is a chart blockbuster.
Incredible by most counts, the album’s sales are especially impressive when considering that the LP isn’t being mobilized by obvious radio hits.
It of course goes without saying that the project’s performance will spark debate about just how much of the numbers are due to marketing hype vs organic interest. Yet, such argument -as insightful as it is- will be somewhat inconsequential. Because, whichever way it’s diced or sliced, Justin is slaying – and in a major way.
Echoing earlier sentiments, it will be super interesting to see what this means for his competition (see: Usher, Chris Brown, and the like). It also makes one wonder if JT will be able to sustain interest for the album’s upcoming sequel. For now, though, we can’t but congratulate JT and his PR team for a job well done.