With Urban radio helping the cut generate further steam this year, Elijah Blake‘s ‘XOX’ has found a new home in mass media company Viacom this week.
For, in continuing on in their efforts to shine light and support new talent, the company have inked a deal with The Island Def Jam Group, ROC Nation and Stephen Hill‘s BET to premiere and place the single’s video on heavy rotation on the latter company…this week.
Details below…
Shot in Los Angeles last month, the video for the Common assisted single will premiere on the network this coming Tuesday- with the cut reportedly heading to iTunes on the same day.
As part of his deal with the Viacom owned company, the video will enjoy favorable rotation on the Bow Wow hosted show- six months after the song debuted via the singer’s 2012 EP ‘Bijoux 22‘, and- if murmurs are to be believed- will feature on forthcoming episodes of hit VH1 show ‘Love & Hip Hop Atlanta‘, whose last episode (May 6th) pulled in 3.06 million viewers.
Recently playlisted by the Emmis owned ‘KWPR‘, ‘XOX‘s forthcoming domination comes after the Dominican entertainer saw the aforementioned ‘Bijoux’ downloaded 20,000 times within the first 24 hours of release and elevated his winning streak via Usher’s ‘Climax‘, Rihanna‘s ‘No Love Allowed’, Keyshia Cole‘s ‘Enough Of No Love‘ and Teen Pop‘s ‘Supa Love‘, all of which were penned by the star.
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This is f****** b*******! Why is everyone treating him better than every other singer out there?
I’m happy they are pulling out all the stops for him because he can really sing but what about Melanie?
I won’t speak on what I don’t know but these labels put money in to what they know will sell so that’s probably why.
Sit down you funky b****.
What kind of monopoly?
Frank’s wig though.
You’re funny.
Miguelisha will seethe.
I doubt that. Miguel is working with legends, producing for other artists, is critically acclaimed and touring. Why on EARTH would he seethe?
Rihanna’s out here making careers. Ha impact!
Oh please, Rihanna would be nothing without her writers so if anything they make HER career.
Just sit. Rihanna helped him out.
YAAAASSSS. The world will finally see my boo!
This cat is mad talented.
If DJ gets this right they’re gonna own R&B. They’ve got Rihanna, Frank and now this one who looks as though is getting the JT treatment because of the money he made for them.
Rihanna is R&B?
Yes she is. Any problems?
She’s not R&B.
Yes she is.
But who asked for your opinion.
Love elijah! good songwriter! good singer! when i want to keep cool i’m listening his album !
You got 422 likes! Wow.
i agree w/ Krys but there is no way he got 422 likes from that w/ only 32 comments here lol
I found out about him through here and loved him ever since. Love from Germany!
Which part of Germany are you from sis? I used to live there.
Here for this, he can really sing.
I love that song! I’m glad he’s releasing it instead of that Big Sean song. I only heard a snippet, but it sounded too generic for Elijah
His music is good and he is very s*** so I’ll stan.
Omg! I love Melanie Fiona! But, I don’t even think she wants to be mucho famous. As for Elijah, he’s cute or whatever, but thatkoolaid overexposed him, so I sorta don’t like him. And honestly, he sounds like frank ocean to me. But he has paid his dues in the industry, having written for people, so I got nothing but respect for him
I see he learned from the best.
Redd coming up.
How can someone call Elijah s***? He’s friggin adorable, but he looks like a 15 year old boy. Almost like pedophilia. But I’m coming around to EJ
Excuse me, have you seen those arms? Those are a MAN’S arms!
Nivea….Nivea has fans?
Totes hilare!
I don’t get the appeal tbh.
Loverbird shut the f*** up b****. You’re tired and annoying.
What the f*** ! Mariah had a deal with Clearchannel and you guys said she PAID for her hit. This guy does the same thing and that’s cool with you?
Kiiii Mariah had a clear channel deal? Can’t get a hit on her own?
Look at part two, this kid is it! I know I hated on him a few weeks ago, but I like this dude and she’s goofy like me. You can tell that he has passion for R&B music. Sorry, but those other “singers” can’t sing LIVe, in R&B you’re suppose to kill the stage with your voice alone. I still think that Def Jams is trying to get a new Neyo, but more soulful.
That’s it hun, he’s the real deal. I knew him when he was called Redd.
If the video for this is good I’ll officially start using him because the song is actually really good.
No one cares about this queen
Like they don’t care about your never do well fave!
So true girl, so true.
You girls are funny.
WAAAAAAHAHAHAHAHAHALOLOLOL ICKI GOT FIRED FROM AMERICAN IDOL chile!!!! HER STRUGGLE IS REEEAL!! POST THAT SAM!!! THEY FIRED THE B****!! HAHAHAHAHA IM CRY LMAO chile!! They prolly fired her because she looks like a lion with horse teeth lolololol!!! eYAAAAAASSSSSSSS!!! DING DONG THE B**** IS GONE HONEY!!!(layn in the floor kickn my creamy thighs up laughn honey)#Stands back on legs while ghetto girl rolling neck looking like i wwwISHHHH a b**** would come for me honey!
Sample: Backstabbers by the O’Jays.
Thought it sounded famiiiar.