Beyonce Taps Major Name For Topshop Line

Published: Saturday 8th Aug 2015 by Sam

Beyonce is all about bold business moves.

From fragrances, to movies, to tattoos, the ‘Single Ladies’ singer has leveraged her star-power towards a number of lucrative ventures.

The latest has seen her team with Philip Green’s Topshop to launch her own lifestyle range.

Not to be confused as merely a celebrity endorsement, Queen Bey’s Parkwood company actually has ownership in the as yet untitled line – which arrives early 2016.

It’s little wonder, then, why the 33-year-old is pulling out all the stops to ensure the project’s success.

See what we mean below…

i-D reports:

Parkwood Topshop Athletic has just hired a new Communications Director. With 18 years of experience at both Alexander McQueen and Starworks Group, Amie Witton-Wallace sounds like the perfect addition to Queen Bey’s dream team. Set to launch in spring 2016, the athletic street wear brand will comprise everything from clothing to footwear, across dance fitness, and sports categories.

Great to see Team Bey continue their practice of playing approximately no games.

As an omnipresent mononym, Beyonce has firmly established herself at the forefront of what it means to be both a boss and a brand.

We can’t wait to see how this particular project plays out.

Your thoughts?

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  1. Muscle Tech/Nyc August 8, 2015

    Gorgeous, she’s done it all.

    • Bets August 10, 2015

      Beyonce & Jay Z make a great team because you all know Jay set this deal up and okay-ed it.

      Beyonce really doesn’t have a great style but has the body and facial looks for selling a product.

  2. Tyler Makivelli August 8, 2015

    Just killed another career, its a mild day *nicki minaj voice*

  3. Keri Qween August 8, 2015

    If she is going to have a clothing line, hopefully someone else will be creative director. She can’t dress at all

    • Tyler Makivelli August 8, 2015

      Is Keri Hilson still busy touring Walmart parking lots across the globe?

      • Keri Qween August 8, 2015

        Has thiefonce gotten her GED?

      • Tyler Makivelli August 8, 2015

        Does Keri Hilson still look like a tropical bird???

      • Keri Qween August 8, 2015

        Keri is educated, thin and tall and far better looking than your bleaching fave.

      • Tyler Makivelli August 8, 2015

        No, Keri Hilson looks like a Sesame Street character….

      • Keri Qween August 8, 2015

        She looks better than your fave. Better body and prettier and her braids slayed that ghetto mess above ^ and you’ll deal Tyeisha

      • You tried August 8, 2015

        Thank you TYLER lmao get this bum out of her! Trolling ass @keriQwueen answer this question … Have u ever seen another Keri fan on TGJ beside you ???? Lmao ha! Bish wet??? What about on any other sites???!! Lol BEY BEY GET MONEY

      • Keri Qween August 8, 2015

        Lmao. You pathetic f*** always creating random accounts when I comment. My impact. Comment under your real name, I don’t talk to the help so I won’t even @ you

      • Tyler Makivelli August 8, 2015

        @Mark111/keri qween
        LIES! Keri is over 6 feet tall and wears a size 12 in shoes. That b**** is bigger than the muthafuckin Statue of Liberty.

    • BeyRihLiyah August 8, 2015

      Biitch f*** you your nothing more then a hating ass parentless d*** ass b**** your parents gave you away and you have never been able to let that go your a sick twisted individual

      • Keri Qween August 8, 2015

        Lmao , well skip my comment then b****

    • Surprise..(DEC 2013) August 8, 2015

      Why is BIG BIRD’S stan talking, doesn’t it have to be in line at target for it’s fave’s performance????

      • Keri Qween August 8, 2015

        Target wouldn’t even carry the House of Dead Wrong tho. Only Rainbow would carry that ghetto mess

      • Surprise..(DEC 2013) August 8, 2015

        But what fashion line does KERI GAGME have to her name?? I said target, because i was trying to be nice to ur fave, and not mention her WALL-MART fiasco. Good luck to her new single ever charting anywhere, i’m sure she will top the BUBBLING UNDER-UNDER 5000 chart. #NOSHADE

      • Keri Qween August 8, 2015

        All y’all can use is a tired Walmart drag anyways, be original and stop recycling drags. Worry about your fave getting sued every era for stealing songwriting credits and less about Keri

      • Surprise..(DEC 2013) August 8, 2015

        Nobody is worried about BIG BIRD!!!!!! You are the one, who decided to come to a Beyonce related post and throw unnecessary shade. Now what would a scared sheep be doing in a lion’s den…..LOOKING FOR TROUBLE!!!!! Bittch, just make sure her new single at least reaches 100000 view on youtube. When that happens (WHICH I DOUBT), get back at me boo!!!!!!!!!!

      • Keri Qween August 8, 2015

        I can state my opinion just like everybody else does. This isn’t a Beyonce fan site its a open blog get over it . the sooner you realize that the less pressed you’ll be by my commentary

      • AnnaliseKeatingsNewWig August 8, 2015

        How is it a tired drag? You never have a good explanation for why she was performing at an empty Walmart parking lot, which is why people continue to scalp you????????????????

      • Keri Qween August 8, 2015

        You must be illiterate like your fave. I explained why its tired above..”the same tired drag”, “be original”. And Ive said it before..she performed a free concert for her fans one time . your not scalping anyone with that recycled drag sis, you’ll have to do better than that to impress me. You better stick to arguing with your schizophrenic other half, slaveonce

      • AnnaliseKeatingsNewWig August 8, 2015

        You’re truly as weak as I thought you were if you going to cling to that bottomfeeder @rihslavi’s comment. High profile performers with true credibility (I.e. Number ones albums, singles, networth over 100 million, acclaimed music, all of the things big bird doesn’t have) do not put on free concerts at supermarkets… That is something a new unknown performer or unsigned artist would do. Was she afraid the tickets wouldn’t sell?

      • Keri Qween August 8, 2015

        But keri was a new performer/artist at the time of the concert so…?

      • AnnaliseKeatingsNewWig August 8, 2015

        NO Dumbass she was doing those walmart parking lot tours in 2011 (by then she had already been signed to interscope, put out 2 studio albums and put out 11 official singles and 13 featured singles, so how exactly does that make her a ‘new’ artist. ???? In fact her first single was in 2004, was it not? Credible musicians do not perform free concerts in supermarkets, explain why your fave did that please?

    • Tyler Makivelli August 8, 2015

      @Mark111/keri Qween
      LIES! Keri is over 6 feet tall and wears a size 12 in shoes. That b**** is bigger than the Statue of Liberty.

      • Keri Qween August 8, 2015

        Tyeisha you must be confused. Size 12 is probably your faves jean size judging by all the cellulite I saw on her thighs on the tattoo post a few days ago.

      • Tyler Makivelli August 8, 2015

        No, a size 12 is what Tucan Sam aka Keri Hilson wears in stilettos

    • Girl hush August 9, 2015

      I wonder how you look behind that computer screen probably fat ugly and gay.. Did it feel good to get your daily hate out ? Lol

  4. VTranet Ghost whisper jackson August 8, 2015

    She’s giving me d*** tease in this photo

  5. AnnaliseKeatingsNewWig August 8, 2015

    Topshop is the most popular fashion retailer in the U.K, so this is definitely a good look for the Queen. Topshop are always really creative with their visual merchandising as well so I am excited to see what their Oxford Street store will look like. #CoinT

  6. BeyRihLiyah August 8, 2015

    This woman is a industry beast she’s always expanding she doesnt even have to release music ever again and she would still be a powerful force within the industry will when yall faves?

  7. Molly August 8, 2015

    *Fashion Killa*

    Bey can do no wrong.

  8. Tranet Ghost whisper jackson August 8, 2015

    Anyways. NOT Brittney spears out selling Janet ???????????? Britney hasn’t even been in this industry for 20 years and she has out sold Janet US and world wide with her 40. In fact. Britney debut album has outsould ALL of Beyonce albums. Kiiii y’all talk s*** about her but she outosold your flop fav and tranet.

    • Tranet Ghost whisper jackson August 8, 2015

      Britney sold 34 million. Tranet sold 26 kiii. She would sold her in half the time tranet was in this industry

      • Shady81 August 8, 2015

        @Tranet why the hell is Janet even name coming out your raggedy ass mouth shut the f*** up pressed little b****.

      • Shady81 August 8, 2015

        I meant name even

      • Girl hush August 9, 2015

        Britney Spears makes music for white gays who do cocaine and listen to techno all day, so it makes sense that she constantly sells with no actual talent.

    • Molly August 8, 2015

      Britney,Janet and Madonna are all overrated King B slays them all.

      • Shady81 August 8, 2015

        Not as overrated as ciara right about now.

    • BeyRihLiyah August 8, 2015

      But what has sh!tneyy done lately? You pressed s-t-d infested parentless hoesss always cling to 1999 and ps beyonce has been outselling s***** sh!tneyy since 2003

      • Molly August 8, 2015

        Clock it boo

      • Minajesty August 8, 2015

        Sis why don’t you ever have an avi of Rihanna or Aaliyah? Hmm you a clinger I see

      • AnnaliseKeatingsNewWig August 8, 2015

        @minajesty, beyrihliyah had a rihanna avi at one point

      • BeyRihLiyah August 8, 2015

        @minajesty biitch i can have whoever the hell i want as my avi hoeee wheres your’e avi? Worry less about me and more on the struggle print going platinum ooops it will never my bad 🙂

      • Minajesty August 8, 2015

        I don’t need to worry about the pinkprint going platinum because it’s certified dust just like Aaliayah’s ashes and American oxygen

      • BeyRihLiyah August 8, 2015

        @minajesty aaliyah might be ashes but her ashes is resting in a million dollar casket the fact that her casket cost more then whar the struggle print sold lmaooo and american oxygen might have flopped but the struggle print as a whole flopped 🙂

      • Minajesty August 9, 2015

        Kii how much did it cost? Are you aware that nicki makes OVER twenty million dollars a year so that petty drag is null and void I’m sure she can buy twenty more caskets and you will be needing one for when #R8ape comes out that’s of it even decided to have a release date

  9. Beyoncé Giselle-Knowles Carter (Formerly RihNavy) August 8, 2015

    @Molly & @Annalise shut up hoeeeeessss

    • AnnaliseKeatingsNewWig August 8, 2015

      I turned everyone against you, which is why you’re still angry ???? you can’t even be taken seriously at this point ????????????????????

      • BeyRihLiyah August 8, 2015

        Death lmaoooo this is so funny

  10. Surprise..(DEC 2013) August 8, 2015

    But what is a KERI NOWHERESON stan doing on this blog tho???

  11. Surprise..(DEC 2013) August 8, 2015

    Anyways, I feel like BEY’S next era is going to fuckking slay!!!! She seems to have everything planned out.

  12. Tranet Ghost whisper jackson August 8, 2015

    Legends panel even clocked that tea. Brittney debut album has out sold all of Beyonce album COMBINED world wide ????????????????

    • Surprise..(DEC 2013) August 8, 2015

      But why are you mad tho???

    • BeyRihLiyah August 8, 2015

      But beyonce has been outselling that brain dead chick who is stuck in vegas with her flop stuggle fancy 2.0 single

    • BeyRihLiyah August 8, 2015

      But beyonce has been outselling that brain dead chick who is stuck in vegas with her flop stuggle fancy 2.0 single since 2003

  13. AnnaliseKeatingsNewWig August 8, 2015

    I manipulated one of the navi into dragging its own fave, converted into hive and then kicked it out. Now no one will claim it at the dogpound????, no wonder @rihSLAVI is pissed, I’d be too!!!!

    • Surprise..(DEC 2013) August 8, 2015

      LOL!!!!! You are one fuckked up bittch.

      • AnnaliseKeatingsNewWig August 8, 2015

        HBIC to be precise???? kii, just kidding *skips away*

      • Surprise..(DEC 2013) August 8, 2015


      • AnnaliseKeatingsNewWig August 8, 2015

        Screamssses ThatHœOverThere @KumQween is a damn mess, LMAO!!! She is some peanut-headed bum-b*tch that has 3rd grade education and the brain a size of a walnut. Her pelican-nosed, pigeon-headed, ramen-noodle wig-wearing, foodstamp collecting bum bîtch of fave can’t even sell out a Walmart parking lot, so she has to felläte the navi’s impotent d*cks to hide behind them. ????????????

      • Surprise..(DEC 2013) August 8, 2015


      • AnnaliseKeatingsNewWig August 8, 2015

        LMAO speak on IT!!! That thing is a parasite ????????????????

  14. coolness August 8, 2015

    Brand Beyoncé is stronger than ever! Queen keeps making solid business moves.

  15. Centurion August 8, 2015

    Why? Why is she still trying The H&M line flopped. Haus of Dandruff failed. She can’t get anything to trend. She can’t get any fashion-related deals. She’s such a tumorous try-hard. She wants to be taken seriously soooo bad. XD
    Beybola is such a tragic demonic blight together with her dumb diploma-less no-life-having-heaux fans. Get it together b*tches! ASAP 🙂

  16. Centurion August 8, 2015

    I love how Keri Qween keeps the insects bothered. It’s truly entertaining and hilarious. LOL #7YearsAgo

    • Keri Qween August 8, 2015

      Kiii hey boo ????

      One comment is usually all it takes lmaooooo. My impact

      • Centurion August 8, 2015

        LOL. It takes just one simple comment from you to cause volcanic eruptions and seismic activity. The insects swear they’re dragging you and it’s funny as phuck! ???? ???? ????

      • Keri Qween August 8, 2015

        There pathetic and pressed because i dont kiss their asses or their overrated fave babe. It takes the entire hive to try to “drag” me as they claim but,most of the time the post ends up becoming my post kiiii .i ain’t scared of them b****** if that’s what they think!

    • What now August 8, 2015

      I SAID THE SAME THING! THEY SWEAR up n down they b dragging, but they just b mad bc she refuse 2 b a weak a** followering b****. I KIII every time i c 1 of ha comments!

      • Centurion August 8, 2015

        Right? You took the words right outta my mouth. They think they’re dragging her and sh*t.It’s hilarious tbh.

      • Keri Qween August 8, 2015

        That’s exactly why their mad @what now, centurion

        I let them enjoy their imaginary”dragging” as they claim even though they have to get all of their little friends to try to do it for someone(keri) who they claim is so irrelevant ????

  17. What now August 8, 2015

    EH… OK

  18. Centurion August 8, 2015

    When did Beybola get its GED? This is literally news to me. ???? ???? ????

    • Keri Qween August 8, 2015

      Lmao me too. Tyeisha needs to provide receipts

      • Centurion August 8, 2015

        Lol. Careful now, before they troll under your name again. ???? They’ve done so with mine so many times as ‘ISFT’ and ‘Centurion’, trying to make it look like I trolled as someone else or that we’re the same person. The hive are mentally unstable.

      • Keri Qween August 8, 2015

        I’m waiting for one of them to troll under my name like they did before. It only means I have them that pressed to go through so much trouble kiii. I think slave_once trolled as me to make mark and I look like the same person first time. If that’s all they can come up with that’s pathetic kii at first they said I was you now I’m mark. I think all three of our impacts are real in these blog streets kiiii. Let’s keep them maddd

  19. AnnaliseKeatingsNewWig August 8, 2015

    Anyone who knows a thing about fashion will know that Topshop is a fashion staple in Europe & UK. Their partnerships with Kate Moss, Naomi Campbell, Cara Delevigne, Suki Waterhouse &Sienna Miller have all been successful, and Beyoncé is about to join the crew ❤️

  20. Linda August 8, 2015

    Fashion aint for her but Congrats. House of Dereon was ok gor its time i guess.

  21. AnnaliseKeatingsNewWig August 8, 2015

    But keri was a new performer/artist at the time of the concert so…?
    NO Dumbass she was doing those walmart parking lot tours in 2011 (by then she had already been signed to interscope, put out 2 studio albums and put 11 official singles, so how exactly does that make her a ‘New’ artist. 😆 In fact her first single was in 2004, was it not? Credible musicians do not perform free concerts in supermarkets, explain why your fave did that please?

    • Keri Qween August 8, 2015

      That was not her single dumbass. She was featured on a track in 2004,and she sang backup for many artists before her debut. Her debut was in 2009. Her 2nd album came out late 2010, the tour was in 2011 she was still building a fanbase. Did I break it down for you now? She performed a free concert and signed CDs for fans
      And not a BEYONCE fan talking a songwriter or performer your fave has no credibility. She has been caught lip singing numerous times and I don’t even have to go into the songwriting lawsuits..everyone knows she’s a thief even Billboard clocked her kiiii. Credibility isn’t something you can question me on sis

      • AnnaliseKeatingsNewWig August 8, 2015

        Featured artist =/= background artist. Background artists do not get credits on songs, whereas Keri had a featuring credit on singles for Akon, Trina, Sean Paul, Timbaland, etc, (none of which managed to hit #1 might I add) which totalled to 13 featured singles, on top of the 11 she officially released.
        LMBAO, you still failed to answer the question correctly. By 2011 Keri had 24 singles released with her name attached to it, are you so much of a dunce that you don’t understand. And since you’re refusing to accept that Keri has put out music this year, then in your mind Keri hasn’t released any new music since 2011, which means that you still consider her to be a ‘new’ artist after 10+ years. ???? Are you really that much of an idiot to continue?

      • Keri Qween August 8, 2015

        Oh my lmao
        Here goes…

        They were not her singles.Keri was a new artist in 2010. Her debut was released in ’09. She was FEATURED on five singles the year her debut album came out. she did not have 24 singles before this concert that you mentioned lmaoo (and this was the same year your fave had her last #1,so keep it cute don’t touch that topic either) The concert was in 2011, her new album came out in December of 2010. She was performing and promoting that album as a NEW solo artist. She was still promoting her second album and building a fan base. A feature is not the same as releasing your own single. And she did not release 11 singles in the US before the concert. Some of her songs were released only internationally and with no promo.

        How else should I word it for you?

        And Keri does not have any official music out. Who’s in denial?She has had songs that have been LEAKED. No I don’t consider it new music when the artist states that it isn’t and the songs haven’t been promoted. So no she hasn’t released since 2011

        Is all that clear for you now? Or would you like your other personality to step in ? Maybe your other half has better reading comprehension.

      • AnnaliseKeatingsNewWig August 8, 2015

        JESUS CHRIST! Lets break it down so someone of your 3rd grade education can understand.
        – Keri had featured singles with Xzibit, Lloyd Banks, Timbaland, Nas, Plies, Chris Brown, Kardinal Offishall, RKelly, Sean Paul, Chipmunk, Trina, TI and Akon all that came out before or during the year of 2011 (also Fabolous, Asher Roth, Rich Boy, etc). Those are all established acts (most of them are platinum selling) and they all have official artwork stating that Keri is a featured artist, so yes they are her singles too – it’s the same principle as saying Rihanna’s number single with Eminem was her #1, even though it is a feature and she sang the hook. But let’s not talk about number ones since your eagle-pelican-whorre fave can’t bag one!

        Only 3 of Keri’s 11 official singles were not released in the USA, but they were all sent to US radio stations might I add, so regardless of excuses it still had the capacity to chart???? after 2 albums and a label deal why was she still performing to bystanders in a car park of a supermarket for free? It’s not like she was doing a charity gig, which is the only valuable explanation. She was not a ‘new’ artist you dumb fàgette, so this conversation is over!

      • AnnaliseKeatingsNewWig August 8, 2015

        “The artist states that it isn’t and hasn’t been promoted’ <—– LMBO you can't even keep up with your own hypocritical lies, you were the same one talking about the songs that King B had out before selftitled, when they never released as singles nor were they promoted as such (GW was a Pepsi exclusive, SOTS was for l'oreal and H&M, I been on was for O2, etc).

      • Rosie August 8, 2015

        No I don’t consider it new music when the artist states that it isn’t and the songs haven’t been promoted.

        but fãg weren’t you JUST dragging my fave for performing an unreleased demo NEVER RELEASED on any of her albums (not even the ugliee independently released albums you stay using to “drag” and NEVER PROMOTED outside of her 100% sold out tour? Screaming at the excuses when Bird’s label sent out a press release to the music blogosphere about her “comeback” with the two songs and featuring Chris Brown/Timbaland et al yet all if got from it was a lashing from VH1. Kii

  22. Stephy August 8, 2015

    Slay Beyoncé!

  23. fatusankoh August 8, 2015

    I can’t wait for that I just order her flash tattoo I love her so much I wish her all the blessing in the world for her and blue long happy life ever lasting long happy more success in all she do

  24. Doesntmatter August 8, 2015

    In other news timbo took to Instagram to tease new aaliyah collaboration coming soon

  25. I don’t stand August 8, 2015

    Lmao @ Wigs still on here fighting with biictches and still playing that tired ass elementary games such a hood rat it is lol.

    • AnnaliseKeatingsNewWig August 8, 2015

      Your name is incorrect it should be *stan, you idiot. But since it’s ‘I don’t stan’ why don’t you take your own advice and have a seat! XO

  26. shakira stan August 8, 2015

    Ugly fat b****.

  27. BeyRihLiyah August 8, 2015

    Attention attention attention!!!!! Timbaland just revealed on instagram that he is releasing something from Aaliyah soon !!!!!!!!!! I cannot deal right now

  28. MsYonce August 8, 2015

    Why are Rihanna fans hereee ??, Y’all should be buying those ratchet ass socks

    • Keri Qween August 8, 2015

      I told them before the Navi makes TGJ . Its so Boring when were not here kiii

  29. ratedxxx August 8, 2015

    How come she never had one of those big fashion houses, like Dior, Dolce and Gabbana, Roberto Cavalli, hell even Prada, miu miu come knocking on her door?

    I thought she was the biggest celebrity in the whole universe…you would think she would be the face of a major fashion house by now…interesting

  30. ratedxxx August 8, 2015

    I forgot, she was suppose to have her own fashion house..The House Of Dead a** Wrong, aka the house of dereon…nobody w**** that ish….


    beside kelly, who the hell else was wearing that garbage?

    I’ve seen so many stars rocking jessica simpson live on major red carpet events..and you heard crickets when it came down to house of dereon….

    it must have burn like a mothafukunka

  31. Justine Skye Loves Rihanna August 8, 2015

    Copying Rihanna. What a thot.

  32. CocoisChanel August 9, 2015

    I’m definitely gonna check out that line.

  33. Breath another Koloz days August 9, 2015

    Good for beyonce knowles carter

  34. Barb-wire August 9, 2015

    Slay Queen!!!

  35. Rihnavy> ANALese and Molly August 9, 2015


  36. Don’t hate B!TCHES. Nicki is the queen not Heyonce August 9, 2015

    I wonder who Heyonce stole that from..?

  37. TinaMinaj August 9, 2015

    I’m sure this will be successful just like everything she touches.
    Love it or hate it, Beyonce is the HBIC

  38. @JanetCIARA_ August 10, 2015

    This post is a mess

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