The Pop sensation that is Iggy Azalea and the British producers behind her #1 single ‘Fancy’ have received a plaque from the Recording Industry Association of America after the song surpassed sales of 5 million units in the market.
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The Hip-Hop jam was released to support the star’s debut album ‘The New Classic’ and was produced by the British duo The Arcade in 2014.
Today, the creatives revealed that they had received a 5x Platinum plaque from the RIAA for their Grammy-nominated efforts.
Sales generated by ‘Fancy‘, ‘Black Widow’ and our favourite ‘Beg For It’ prove Iggy Azalea is anything but a one hit wonder.
However, we feel her team is making a big mistake in pushing her as a “Pop princess” when she is a rapper. For, while studio wizardry and infectious melodies may be enough to force music lovers to overlook a Pop princess’s mediocrity, rappers have to be perceived as competent lyricists and performers if they’re to be taken seriously.
This is why the likes of Fetty Wap may find himself atop the Billboard Hot 100 but are unlikely to make any lists naming the game’s Top fives, tens or twenties.
With this in mind it’d be great to see Iggy use the time between now and the release of her new album to rock the net with free remixes of some of the year’s biggest Urban bops and reclaim some of the credibility she lost in 2014 by proving that she’s far more than a manufactured Rap bot and silence those who question her consistency as a writer.