Last month, Janet Jackson made the music industry sit up and pay attention when her independently released comeback album – ‘Unbreakable’ – rocketed to the top of the charts.
The Queen of Pop earned praise for both the LP and its unconventional roll-out; the latter of which was defined by no interviews, the release of just one music video, and a unique tour-ticket/pre-order tie-in.
It seems Jackson will continue to embrace the unconventional as she pushes the project. For, beyond a smart “album-sold-at-arena” scheme (which has seen the LP consistently shift 10-15k a week), it’s been revealed that she’s teamed up with taxi giant…Uber.
The random, yet genius play is explained below…
Sign up to @Uber w/code UNBREAKABLE – Get 1st ride free & digital copy of Janet’s new album! https://t.co/ffsJ6JM5js pic.twitter.com/y7nmqftypq
— Janet Jackson (@JanetJackson) November 9, 2015
In today’s marketplace, especially as a seasoned diva, it’s of paramount importance to find new mediums to reach the masses. Hence, such strategies re-affirm that Team Janet understand the this and are committed to working the LP in a cool, out-of-the-box way.
Randomness: When ‘Unbreakable’ was believed to be titled ‘Conversations In A Cafe,’ we always thought it’d be neat for some kind of coffee shop campaign. Ala Starbucks‘ teaming with John Legend and Paul McCartney in previous years. Still not too late, aye?
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Rebel Heart is at 800k WW sales
Has Janet even sold 300k?
Not to mention Madonna’s tour is SLAUGHTERING Janet’s low budget mess of a tour at the Billboard Boxscores kiiiii
You sound incredibly stupid. Madonna was actually everywhere promoting her album and Janet just did hers through social media. The sales are actually steady in the US. WHEN she goes to Europe and other continents, the sales will be steady there too. And how is a tour “cheap”? There are so many other entertainers/bands who DON’T have hugely produced shows as well because they don’t need them UNLIKE Madonna. You Madonna idiots talk as if YOU’RE actually counting Madonna’s money. Madonna’s tour is actually selling half and many place and is receiving mixed reviews because her desperation for attention and lack of talent.
B**** please.
And Madonna’s tour has been getting RAVE reviews by reputable places like the Washington post and the New York Times.
She’s expect to gross $200 million something Janet could only dream of.
And half of the show is just Madonna singing with a guitar so she shows that she doesn’t need a big production to shine.
And Janet’s comeback hype should’ve guaranteed bigger album sales yet it’s sold less than Rebel Heart kii
Janet, outsold Madonna opening week. janet will outsell Madonna this time out.
Madonna promoted the Rebel heart Flop.
Janet does not have to resort to having NUNS STRIP on stage and being tacky and disgusting. Madonnna lost her swag after Music.
Janet jackson’s show was classy, fun and full of great music and i left the arena feeling clean.
Nope. Janet did NOT outsell Madonna’s opening week. Janet sold 105k during week 1. Madonna did 125k during week 1. Then Janet did 19k second week. Which meant that her first two weeks sold *under* what Madonna did during her week 1.
Why you mad ? While your ass and get glad. You’re right she didn’t outsell Madonna and you’re wrong.Janet’s first week sales were 121,000 first week and Madonna’s were 125,000. Not to mention Madonnas came out in Feb so why are you even comparing sales now when her album has been out longer than Janet’s? No facts from you and distorted logic. How can anyone take you seriously. Hate on hater. Janet did all this thus far without any traditional promo unlike your fave. You doing twenty two much. Research ma’am research
Stay mad.. Janet is winning
Where is she winning???
Oh and Janet did 31,000 second week. Google and billboard are your friends. Facts people we need facts. Not fairy tales. Give people their due instead of always hating. I mean do you get paid to comment? Is hating your full time job? Nonsense…
Honey she 12 years old and is lookn for attention. Fu ck that little ho. I dont even bother readin or commentin to this stink pusssyy ho @Tranet. U should ignore that ho too.
Rebel Heart sold 650,000 globally (and it took months to sell that) according to the OFFICIAL source: IFPI. Stop using fan-made Mediatraffic as a source. “Unbreakable” will outsold it – domestically and internationally. It’s already fourth best selling female album released in 2015.
Why are you arguing about a woman who has enough money to by a small country. I’m to busy stacking my own decks to actually worry about Janet or Madonna album sales. These 2 women are legends, icons, they have nothing else to prove. How about just enjoying their music, who actually buys a album or CD because its chart positions? I love both women and they are very smart promoting themselves.
Well business 101. Revenue and Net profit are two different things.
Janet 120,000*10= $1.2 Million minus production and management
Madonna 300,000*10*.15= $450,000 minus production and manager cost
Janet has way more net profit from her album since most production and writing is with Terry and Jimmy. Madonna is on a major label so she not even seeing more then .20 cents to dollar. Also she has to split alot of album revenue on marketing and paying for all those producers.
Even the tour yes Madonna is seeing more on ticket revenue but she also spends more to make the show all those special effects and costumes. While Janet only hast two outfits and minimal special effects Im sure Janet ROI is bigger then Madonna.
IDK if teaming up with Uber to push an album is “Genius” but um.. do what you gotta do I guess
It’s called a music INDUSTRY and BUSINESS for a reason. The goal is to sell and make money. Only one female album released this year sold over 500,000 in the States. All other under 250,000. And we are talking about the world’s biggest music market that takes 50% of global music market. The music market is so small today and Janet is a smart business woman trying to take maximum of it.
I’m trying to understand it myself. The album is a masterpiece and I wonder why she isn’t promoting the conventional way. Maybe she just wants steady sales which is what she has now. The album has risen 5 places on the Billboard 200.
can we get more of Adele’s slayage and less of this over botoxed arab jigsaw
I WON’T GET THE ALBUM UNTIL NEXT MONTH FROM UBER. I’D LIKE A REFUND OF MY 1.26 SECONDS…..lmao at least I’ll get an album unlike rhenna fans
FLOPBREAKABLE is a FLOP!!!!!!!!!!!! After barely a month still hasnt sold 140k in the US and next to nobody is even still talking about that throwaway flop except for TGJ. Timberlake ended her FAKE career!!! The GP dont care about MJ’s no-talent t***** sis!!!! Hahahahahahah!
Um, Sage, the album actually has sold over 140k, I think it’s up to 180k now.
And Janet’s album has been out for a month. Madonna’s been out almost a year and she’s only sold 207k in the US. Janet is winning!
It sold 180,226 copies to date in the States.
I think this is another great way to promote… besides who doesn’t want a free uber ride lol
she’s promoting cos her over botoxed jigsaw chicks will fall harder than Aretha’s bøobs
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she needs to rest bow out and go plan to expand ISIS
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BYE MUPPET! !!!!
Where is unbreakable on the chat?
I guess it’s as extint as her missing n****** .
It moved up 5 spots currently sitting at number 36.
What’s Shakira up to these days besides popping out illegitimate children?
Depends on which country is that chart from
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Speaking about charts didn’t Shakira’s last album do worse with 50k first week?
It couldn’t even do 100K with a feature from one of the biggest pop Stars in the world
I heard jigsaw 8 is coming soon, someone WHISPER to her that her opportunity to slay lengendary in her lane is coming
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SAW 8: Mama-Jigsaw the non-singing, non-selling , athritis dance moves dancer strikes !
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coming soon
Like that’s going to help. This album is performing even worse than the mega-flop that was Discipline. Jimmy and Terry couldn’t save her, like some thought. Someone should advise her to save what’s left of your face and play out the remainder of her career in Vegas with the rest of the nostalgia pop acts who can’t sell records today.
Lmao Sam
Madonna stans are so sad and pathetic sigh I can’t stand them but I live for Madge
Stop it you have the same avi as Aliyaah’s dirty Ashes
I know idiot but Sam is holding my comment so I tried posting the same comment with a different name hence “stop it”
Lmao at you thinking you exposed me for trolling
Lol OKAY I get it Sam should stop it
@MIA
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The reaching is real where,when and how did Tranet outsell madge’s first week sales
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@career
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The tolling is real why are you seething boo?
You sound stupid, do you realize that Janet was blacklisted and she really hasn’t been promoted properly since her 1997 album Velvet Rope? Anyway, you can’t compare promoted albums to NON-promoted albums. I think that she’s experimenting with other promo options. She’s been asked to come on shows and do interviews, but she HAS declined to do TV.
Exactly
I tried to post a comment like that but Sam is outchea holding my comments for moderation.
Oh spare me that tired “blacklisted” mess. Janet’s stans will still be clinging to that measly excuse ten years after she’s dead when her Time-Life compilations don’t sell. It’s 2015, she’s not still under any black list (if she ever actually was.) Now it’s simply a case of general apathy.
You sound really stupid now
YES! Blacklisted! ask Sinead O’Connor what happened to her and The Dixie Chicks!
What happened to the Dixie Chicks?
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The Sinead example I get wasn’t it after that picture of the Pope saga?
Dixie Chicks still continued to sell millions even after radio kicked them off the air. How come Janet hasn’t been able to galvanize fan support to spite the machine the same way they did? Because Janet’s “blacklisted” music was garbage, that’s why. Since the millennium, her music has been terrible. People heard it and didn’t want it. Don’t put that on a “blacklist.” She fell off. If the Dixie Chicks put out an album today, I bet it would do better numbers than Unbreakable…and every other Janet album over the past decade.
we DONT know what they’ll do! If they do promote then most likely, if not, then we don’t know. And what happened to them isn’t nearly as bad as what happened to Janet, but Sinead got it the worst! And Janet did sell millions after her blacklisting and after her loss of WW promo.
This mystery thing is working for Janet. She’s doing her thing.
No, at 49 years old shes not jumping on the video thing as quickly. She’s an idie artist now, she does not have millions of dollars to back and produce expensive videos.
That’s an excuse and you know it
y yall mad tho…lol..ki!!.this album won’t be disappearing anytime soon…janet’s team has a lot up their sleeve
Kii she’s not promoting the conventional route running from one interview to another and making money in the process I see why the trolls above are mad
Sam I like the fact that you doing coupla posts opposed to that “1 cheese burger away from being obese”, yoruba trick called David and his ugly comments deleting a$$
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this why I fvcks with you!
I am sorry but david really fell off my book when he deleted my multiple comments over many past posts
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something that has never happened since I joined this site in 2011
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and for dat his squre headed Nigerian a$$ shall get scalped from time to time
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I don fuxxxx with himmm
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all the data I worked hard for and comments gets deleted!!!!!!
https://www.youtube.com/watch?v=TSVHoHyErBQ
Queen!!! I can’t get enough of unbreakable, such a good and solid album.
Why is TGJ lying for Janet? Her album hasn’t sold consistently sold 10-15k a week. Last week Hits tracked her previous weeks sales at approximately 5k. Looks like she might have experienced a minor bump the week after that, but I doubt it was by much. The way this blog tries to exaggerate and do damage control for their pets is incredible.
Keyword being tracked. You don’t have the facts. The tracking was wrong. Why don’t you do some research first. You mofos are to damn lazy how can anyone take what you say seriously. People be really mad tho.
I would love to see mama bring out some special guests on tour. It’ll help sell the album better, although the ticket sales for the tour are healthy. She’s such a business savvy queen…doing this deal with a social media giant like Uber (young people live posting things about Uber on social media). I just don’t understand why she won’t do a stadium in Hawaii instead of doing those three shows? She’s been cancelling and rescheduling so many shows already that I don’t know how she’ll be able to finish the tour with 100+ dates…and more to come internationally. She’s a hard worker, so I’m sure she’ll find a way. I’m just a little upset with her husband because I feel like he could’ve contributed towards a more expensive site and elaborate stage, but whatever! If she’s fine with it, then I’m happy.
the LAST person she should ask is her husband. Her stage is fine. It’s kind of obvious that Janet didn’t expect to sell out the first show in Hawaii so fast. she added a second and that sold out quickly too, she sold out the third show as well fast too. this is what happened in Chicago too. She will be fine. She’s on a little break now. Then she has Hawaii, then Japan. She has a 6-week break after these shows.
Yeah, I hope her vocal chords will be rested enough by then. But let’s just be honest for a moment. Don’t you think she should just go ahead and combine the three shows in Hawaii into a stadium show since they sold out so fast? I’m sure everyone who bought tickets will be able to go to it in whichever date she chooses. Plus, stadium shows require less energy because the sound will be horrible by default anyway.
No she shouldn’t combine the dates. She’s doing that already in Vegas and she did it already did a few years ago in Australia and it caused so much confusion and frustration.
Y’all hating kids just need to stop with the silliness. Do u think Janet is just giving these albums away? UBER has purchased them and is using them to promote their service similar to what Samsung is doing with Rihanna. Critical thinking skills people.
Go Janet, and some folks talking about where she sit on the billboard charts. No Sleeep #2 and Unbreakable #11 on the Adult R&B billboard charts and that’s good enough for me because Janet has nothing else to prove.
Janet put it out and getting all the money
Go Janet!
Queen J is doing what she’s doing and winning on her terms, BOOM!, No serving the “man” anymore!!!
THE BEST SELLING FEMALE ALBUMS RELEASED IN 2015
Title – Meghan Trainor 727,000
Storyteller – Carrie Underwood 237,000
Rebel Heart – Madonna 207,000
Unbreakable – Janet Jackson 180,226
Honeymoon – Lana Del Rey 146,000
Woman – Jill Scott 142,000
Revival – Selena Gomez 118,875
Confident – Demi Lovato 100,000
Calling All Lovers – Tamar Braxton 53,000
#1 to Infinity – Mariah Carey 28,733
Rebel Heartt has NOT outsold UNBREAKABLE in the US. Not even close. Get your facts straight asshats.(And Madonna’s show is laughable-grown men wearing diapers with Nun hats climbing on crosses? Lol if that is “art”, then I’m Jesus Christ.)
It’s no surprise the game is so widespread.