As reported, Kanye West‘s seventh album ‘The Life Of Pablo’ finally landed online today – via TIDAL.
The long-awaited LP had been marred by a number of speed-bumps prior to its arrival on the Jay Z streaming platform – including a series of delays and name changes.
And, despite being made available for consumption, the randomness of the rollout hasn’t stopped.
Details below…
Taking to Twitter minutes ago, Yeezy revealed that ‘The Life Pablo’ will stay a TIDAL exclusive and that it won’t be available to buy anywhere else for another seven days:
Please for all music lovers. Please subscribe to tidal!!! I decided not to sell my album for another week. Please subscribe to tidal.
— KANYE WEST (@kanyewest) February 14, 2016
Earlier today, fans of the rapper who wanted more than the stream quickly learned that they would have to pay a whopping $20 to purchase the LP from the “TIDAL store.” The price point perplexed many as it’s double the cost of an average release and, to make matters worse, is solely digital.
Between Ye and his comrade Rihanna, it’s as if they’re playing a game of “who can have the messiest rollout.” It’s almost like self-sabotage at this point.
I’m sure it will still outsell Antichrist when it does eventually go on sale and he won’t purchase his own platinum plaque.
Which means it will outsell pinkshit idiot.
I honestly have so much respect for Rihanna and how she manages her career and making boss moves. Kanye will be fine on Tidal as well because his music is good
Ok so you stuck on rih p**** again you tired ass ncki minaj fan
Kanye is signed to Tidal? How is the album? Is it any good? Anti is amazing btw. I believe that if the music is good then there is absolutely nothing wrong with supporting the artist by paying for their music.
Finally somebody with something positive to say in stead of putting these artist against one another. Just stop it.
You sound foolish rih albums always go platinum she was never a big seller in the USA she has outsold everyone who debut big the first week so your bull and hatred is mute you forgot right us navy knows this rih fans are overseas she will always sell its called world wide unlike your big batty fav her tour ended at the kING of diamonds club
Lol @ big batty fav. Girl u sound like my West Indian cousin. She cracks me up
Lol uhhh… I’m hesitant to even buy a T Shirt for $20, much less an album. GL Kanye ?
“I’ll just sit right here and sing that good old school ish to you”
Yassss!!! And I totally agree. lmao.
Bye Tidal, I already have the album thru torrenting.
REALLY good album. one of this best.
“Had the most fun being authentic with my peers. Thank u @Spotify for understanding the community that we are creating & holding the space ❤️”-KATY PERRY via twitter
As much as we would love to support good music being released on Tidal, it’s is so hard to give up on the freeness that is Spotify… ??
Told y’all !!!! Smh Beyoncé better not do this !!!
Why? I thought she was an album seller so what does it matter? Lol
It is only right that bey sticks by her husband and show her support for the vision he has for his company. His success is hers and vice versa… That’s called marriage. Isn’t she under contractual obligations with Tidal as a co-owner?
This is going to hurt his sales!!! TLOP was going to snatch Yeezus smh
Won’t buy
This actually will do little if anything to hurt REAL sellers like Kanye. I expect Jayz to do the same but Bey most likely will find a way to be released on all formats even if theres a leak risk. Better than giving it away for FRIH. But lol kanye is seriously trolling us yet again with this album cover/title. I predict 200k 1st wk when it does drop.
They invest in tidal so why not help their investment dummy I was knocking tidal but at least they are smart to help it out why give the white man money good judgment on their part so f*** all haters if,bey want,to help her husband out why not
Tidal killing careers as usual
Every little count rih gave tidal a million subscribers I probably join I’m sick of working and giving my money to those people why not help the black man out people complain about not enough black own business well Spotify is white own and take people music for free at the end of the day you helping Jay out which benefit black owners so stop complaining
I thought all those artist who turned up at Tidal event were co owners. Madonna and Chris Martin were there to name a few (white) artists
Yes, while you do have a point about the main visionary and pioneer of Tidal being black and all, the SELLING point for Tidal is that the artist will be getting paid for their music. Artist can seduce their fans in to subscribing and giving their support.
From now on I will put my money on black artist white people support their own even when their music suck just ask the white girl rapper azalea ridiculous I can’t even tell which is which both names are the same I bought rih album physically paid iTunes for download it and will do the same for beyonce I’m putting my money every little counts I don’t care about you haters because you spend more time uplifting your own fav instead you bashing others get a life talk that talk now walk it
Rihanna was smart, here Tidal can have it, AFTER Samsung buys a million copies. Y’all still on that old @ss, 7% label s**** ish? Ha! New rules h0es.
Ugh this lil girl stay making boss moves in 2016. I am so proud of her for owning her Madters in Music at such a young age and breaking records with her a Tidal rollout. Just fantastic, really. I wish the others much success on their album releases as well.
Lmao all Rihanna fans take about are masters. I never hear Michael Jackson, Janet, Mariah, Madonna or any other legend talk about “masters”. Its funny cuz Rihanna has the same net worth as miley cyrus so i guess masters aren’t so important.
Barbz coming for Rihanna is hilarious.
The barbz need to worry about nicki jailbird house arrest man and child molesting brother instead they coming for rih
The baboons are such a kiii
The album is great
Who’s that in your AVI?
Lol @ your thirst being @ drought level
Yeezy is doing this as well? I’m not surprised
Idk why but i expect beys album to have an all black cover. *waits patiently for bey to steal everyones shine AGAIN at the grammys for 3rd year in a row*
lol if beyonce releases her album exclusively on tidal then it’s a wrap because her music will be the only main focal point. She won’t be able to distract with gimmicks ..her music will have to have quality to sell
Ok I agree. Kanye can sell tho
Beyonce’s fan base is huge and we actually buy albums hunnie so whether or not she releases on Tidal her album will stay bought!
But people really don’t think beyonce can pull off a million new subscribers like rihanna did? Y’all need to chill.. If bey releases on tidal she will still sell.
? What gimmicks??
Tidal f***** urrbody s*** up
You should support the artist
Why am I now hearing that MYA is releasing her music on tidal? Luv ha
Love her new album!
Omg I have not heard it as yet. I’m going to give it a listen because Mya is my girl
I’m embarrassed to admit I never knew she was still recording music or releasing albums but I loved her so much back then.. ” What is it that she wants? And what is it that she needs? Did she hear about the brand new Benz that u just bought for me?..” Lol my jam
wait. mya released her album on Tidal
I heard she did but I haven’t listened as yet
Lol yall tripping! Ugly name for an album that is beast! Support the artist people
Beyoncé, please don’t do this.
I gave it a listen.. Not bad at all. I like the track with rih and ye. I don’t get it. Why are people so worried for beyonce? She will be fine. I know she probably has to release it exclusively to Tidal for maybe a week but if rih can pull in 1 mil subscribers then she can as well. Just stfu ppl
Mess.
*Messy Boots
*Mess.
What I can appreciate about Tidal is that now we get to see all these talented people making music again because they are motivated as their music will actually be bought via streaming.
Tamia girl I think you should drop some new music on there because for you is definitely register permanently.
I like this album from Kanye. If beyonce does not release exclusively on a Tidal then she looks superficial and unreliable as a wife/partner.
Tidal is a new business and and the “Tidal exclusive release” is a new model. The whole point and method of growing a business is to perfect the model. Rihanna and Kanye’s album releases are two of the messiest rollouts in a long time. To draw the conclusion that if Beyonce does not follow the same model, then she is superficial and unreliable as a wife is not only stupid but also rejects the laws Business and progress. Go somewhere with this third grade logic.
No you stick things out through the storm until there is a calm. As you said Tidal is a new business and these artists have contractual obligations to help it grow.
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Case in point, this new “model” or “strategy” indicates that the first week of album release should be exclusive to Tidal 1st and foremost before it is released to any other music outlets.
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Rihanna’s Anti seems messy because she stuck to the model, but it was successful anyway. Kanye’s roll out is looking messy because he is following the same model- as agreed. However he makes good music so success is inevitable.
How was Anti successful? Its sold less than 500,000 and its been out a couple weeks. #purchasedplatinumstatus #460
Anti has been out for like 2 weeks and she currently sits at 270k sold vs 310k sold by unapologetic in the same time, thats after 1.4mil people got the album free legally. she is already certified platinum and got 1 million people to subscribe to tidal. SUCCESS
Giselle cannot do this because she doesn’t own her music. She’ll release wherever Sony tells her to release.
Kanye doesn’t own his music so what does that say? Isn’t he still selling
Except the life of pablo was released under G.O.O.D
and def jam recording**
Why would Sony have any reason to not oblige Tidal? I’m sure meetings have been set up to negotiate these business deals/music plans. Beyonce just fired her whole marketing team so I think she may just stir up enough buzz to release on tidal exclusively
Giselle is on her final delivery schedule with Sony, they have no reason to give her the A-list treatment when chances are she’ll be leaving them after this album.
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Sony will concentrate on propping up artists who still owe them albums, it is very rare Labels support artists who are leaving, it’s just the nature of the business.
RME@you. Who said Beyonce was looking to leave Sony? She hasn’t made any announcement that she was absolutely going somewhere else after her next album. Just because she’s on the final album of THIS contract does not mean that she is going to try and jump ship afterwards. I’m sure Sony would like to keep her, and therefore will make sure that her next album is treated properly to ensure that she is happy with them when other offers start coming in.
As for Tidal, it is about distribution. Columbia distributes through Sony Music, why would they threaten their business model by limiting distribution to Tidal, they’ll want as much distribution as they can.
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With Apple it is different, 49% of music sales is digital, however Tidal accounts for more than likely less than 10% of distribution.
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Maybe if it was through Spotify because Sony has a stake in Sony, and therefore a vested interest in seeing that succeed, but as for Tidal, what reason would Sony have to prop that up?
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The only way Giselle can release this album exclusively to Tidal is if she owned her music, which she doesn’t.
So when all is said and done, you are basically giving Kanye more credit as an A-list artist over beyonce.
Even though Adele stole the spotlight over Colombia Records with her continuous success I cannot imagine them just giving Bey the puppet treatment. I’m sorry. She can release on Tidal
Well you came to that conclusion because this topic is too advanced for you.
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I said Giselle cannot release exclusively on Tidal because she doesn’t own her music. Kanye can because this album was released under G.O.O.D, notice the difference.
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Everything else you have insinuated is a red herring.
Beyonce released her selftitle under Parkwood entertainment and Columbia like Kanye released TLOP under G.O.O.D and Def Jam. See the lack of difference…
Her music videos, and promo pics were released under Parkwood and Columbia, the album was released under Columbia and distributed by Sony Music Entertainment.
really guys
Kanye album is nice, man.
Listen ANTI was indeed a success and is #1 on BB200.
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It debuted at #27 albeit it’s exclusive Tidal release, only to snatch a RECORD for the fastest jump to #1 for an album.
That 460 was just a set up for a record breaking heads up because that Rihanna reign won’t let up.
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ANTI has officially scanned platinum as reported by the RIAA. She literally brought Tidal ONE MILLION subscribers all due to ANTI.
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ANTI, like all Rihanna albums will continue to sell slowly but surely because her singles carry her album and she doesn’t only chart songs like Rude Boy and Work, she also CHART BALLADS.
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ANTI is still very relevant today as it was when it was released as it keeps taking over discussions.
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ANTI’s lead single, Work is rapidly climbing BB100 and more sales for this album will be generated as this is Rihanna’s reigning formula for success.
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Why is BEYONCE not at a higher echelon where she can claim sole rights to her music? Kiii
Lol u people give bey no ratings. I think if Kanye pulls this off then Beyonce can. Btw I’m loving the album yeezy
has nothing to worry about, between kanye and rihanna tidal will have about 3million subscribers by the time she releases, thats three times more than rihanna had to work with
Sighs… Bey will be fine whether she releases on tidal or not. I’m not a hater, I can give props to Anti it’s a dope album but sometimes I wonder why some people on here wishes to tear down our musicians in the name if stanning. Obviously bey will support her husband like they just did a Bonnie and Clyde tour together… So I don’t get it
F*** Tidal !!
They getting on my nerves with this exclusively on tidal mess !
No buy for tidal when his album Come out for another week I buy it
It will hurt the first week album numbers Beyonce averages if she releases exclusively on tidal. The question is how many subscribers does spotify have and how much do they pay for albums. I would love to see Beyonce’s first week sales AFTER she releases exclusively on tidal.