Another day, another Rihanna video.
The Bajan belle is going gun-blazing in an attempt to make up for commercial slow burner that is her new album ‘ANTI.’
Over the last few months, the 28-year-old has been releasing a slew of songs not featured on the set (which has thus far only spurned the hit ‘Work’ and the promising ‘Needed Me’). The latest is the Sia spun ‘Sledgehammer.’
Lifted from the ‘Star Trek: Beyond’ movie soundtrack, the single is being given an all-out push.
At the top of the hour, it was launched in IMAX Theaters and now it’s available to watch online. And we’ve got the first play. Check it out below…
Though the number and its supporting visual aren’t ‘ANTI’-related, they showcase the growth and artistic maturity Rihanna sought to flaunt with the album’s material.
With this in mind, we’re hoping the positive response this is sure to garner will encourage her to drop more of the same on the album’s follow-up.