Cop a gander of Kendrick Lamar!
The Hip-Hop titan covers the Holiday 2016 issue of GQ Style magazine.
Beyond his striking front shot, the Compton reared rapper chopped it up with Rick Rubin in his interview feature.
Check out quotes and a behind the scenes clip after the jump…
Speaking on his musical choices and collaborations, K. Dot said:
“I used to consider the listener. But now I’m in a space where if I’m not inspired, I can’t really do the music. I can’t feel it. I put in enough hours to be able to pen a hundred-bar verse on the spot at any given moment. But for me to actually feel an idea, it has to come from me. And a lot of times I have to block out different needs and wants just for my own selfish reasons. But at the end of the day, it comes out where, whether you like it or not, you know it comes from a real place. It’s gonna feel unapologetic, uncompromising, and it’s gonnna feel me.”
For what it’s worth, he recently collaborated with Beyonce and Maroon 5.
Peep behind the scenes footage of his shoot below…