Lady Gaga has a ‘Million Reasons’ to be elated this week, following the chart-topping success of new album ‘Joanne.’
The potent performance of the LP at retail has been bolstered by the popularity of “promotional” song ”Reasons.’ Indeed, as reported, the track topped iTunes after a spirited performance on ‘Carpool Karaoke’ – an appearance which gave a lift to every song performed.
Now, its success has seen Team Gaga seize on the moment and make an interesting switch.
Details below…
High-octane cut ‘A-YO’ had been earmarked for a mainstream radio release next week.
However, realizing the clear potential for ‘Reasons’ to become “the” smash that has thus far eluded the LP, the song has now been ordained the official single. As such, it’ll now be the song sent to airwaves. [Source]
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Smart choice.
We maintain Gaga has a viable hit on her hands with ‘Reasons,’ hence it’s wise to not allow anything – including her favorite song ‘A-YO’ – to get in the way of that.
With Fall upon us, so too is ballad season; which also highlights why the climate is quite literally right for her to service this song.
Snatch that smash, Stefani! Let’s just hope radio keep it cute and get on-board.