Despite having a hard-hitting history at retail, Alicia Keys‘ latest album ‘HERE’ launched softly last week.
Indeed, the songbird’s newly released 8th LP has yet to hatch a hit and delivered projected sales that reflected this.
With the final tally counted, what did the ‘In Common’ led record sell in its premiere week?
Find out below…
According to Hits Daily Double, the 15-time Grammy winner bested initial forecasts which placed her in the 30-40k ballpark.
Per the collected data, Keys sold…
54,600 [Sales-Plus-Streaming]
46,266 [Pure Sales]
*************
Hmm.
Though better than expected, that’s not saying a whole lot given how shocking the first batch of numbers were.
Still, diminished commercial clout aside, Alicia remains a premium talent. One, who with the right material and moves, can bounce-back. Perhaps not with this project (as the concept of slow sellers is all but extinct), but with its follow-up.
Put simply, ‘HERE’ could serve as a re-introduction, a “get it wrong to get it right” return. At least we hope.