Tinashe Inks Major Deal With PEPSI

Published: Friday 17th Mar 2017 by Nehemiah

Tinashe has lit the ‘Flame’ for 2017.

This week the young starlet served up the latest taste of her highly anticipated sophomore effort, and now she’s revealed that she’s the newest act to partner with Pepsi.

Details below…

The drinks giant’s new musical platform, The Sound Drop, gives emerging artists the tools form more exposure by producing exclusive content to enable a connection with fans. Tinashe will be one of the first artists to utilise the platform.

She tells Billboard:

“I love having the opportunity to show more about my story and let people into my creative process. I’ll also be doing some things with a couple of other artists; they’re going to be able to put their spin on some of my songs.”

Another part of the deal will see the 24-year-old guest star in the third season of Fox‘s ‘Empire.’ In her stint, she’ll assist Jamal in creating a tribute for his parents. The appearance will air in May.

Though the songstress already has an album under her belt, the move can only help the ‘Company‘ singer broaden her reach. Especially given that she’s making a beeline for the Pop audience.

Your thoughts?

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  1. LB March 17, 2017

    I love her song Company, brings out my inner thot

    • The Wig Snatcher March 17, 2017

      COmpany gives me life, especially the music video

    • Rihboy March 17, 2017

      The only song I bop too on a regular. It had major replay value

  2. Ciah’s Turtle March 17, 2017

    Come thru Mya !

  3. Tim Brown March 17, 2017

    Yup still getting the best promo!

  4. Chin0 March 17, 2017

    Not a big fan of hers, but TENNIS shoe stayed booked

  5. IIDONOTREPLY2TROLLz March 17, 2017

    I’m rooting for this girl but I got a feeling she may end up like Mya.

    • Sailor Venus March 17, 2017

      Girl bye u sound dumb AF Mya has 2 platinum albums and 1 gold a Grammy and a number 1 single. What exactly has Tinashit accomplished after all this time and effort? She’s less spoon fed Rita Ora is what she is. They keep trying force girls with the look down people throats instead of focusing on girls who actually have “it” the elusive charisma.

    • 4everBrandy_Ci March 17, 2017

      Mya and Tinashe are bad chicks that have substance. Y’all delusional morons don’t appreciate substance and tear other artists down for no reason. #TeamTinashe

    • Smoove Jones March 17, 2017

      End up like Mya? Dead. Tears. Mya is far more accomplished and successful than Tinashe will ever be. Mya’s recent project Smoove Jones was just nominated for a Grammy and she’s indie.

  6. Rihboy March 17, 2017

    Flame isn’t doing well at all on iTunes. It went to 72 then down to 120. But I know the visual is coming. So hopefully he can pick up some stamina.

  7. iSpeakTruthNoFallacy March 17, 2017

    Y’all know I love Tin Tin but that fLame track ain’t it. It sounds like a Kelly Clarkson song circa 2009. I still think Party Favors, Ride of Your Life, and Comfort you was her best work since Aquarius. I’m​ rooting for her, but her music game is wack. She needs OVO

  8. @4everBrandy_Ci March 17, 2017

    Tinashe better slay!!!!! Her records have SUBSTANCE for for people who think otherwise didn’t do research. Her mixtapes and debut album consist of authentic material. I want her new material to consist a variety of elements and genres. Y’all try to make this chick stay in a box but she REFUSE to dim her artistry and continues to create fresh material without being lost and seperating herself from other artist. People think just because records such as “2 On”, “Party Favors” and “Ride Of Your Life” are the only records that she needs to put out. Y’all are wrong because this new record “Flame” is something that’s in her artistry and she needs to create a balance of records that gain her audience. She CAN do urban, pop, and r&b and it still has that SUBSTANCE which I won’t bring up any names a few artists should PUSH their creative direction and go for it. Tinashe is really unique in her way!!!! #TeamTinashe

  9. DanYiel Iman March 17, 2017

    Hasn’t invested in her sound but she does put in the work it seems…

  10. Kyle March 17, 2017

    That’s good for her! But there are 2 reasons she hasn’t become a star yet. 1: No Memorable Hit Songs. 2: Not making the right connections in the industry. Unfortunately, she needs to do both or sleep with right people to get on . That’s how it works for up & coming female artists!..

    • 4everBrandy_Ci March 17, 2017

      That’s very disgusting to put that into your comment. The level of ignorance is what you fools have. Tinashe has already been out on her OWN as an entertainer. The issue is the general public wants mediocre records with NO direction and substance. Tinashe will never dim her artistry and it shows in her records. Y’all ignorant morons are delusional when it boils down to certain artist y’all don’t support. I’m just going to NIP it and stay gathering people on this blogpost. #TeamTinashe

      • Teflon Boy March 17, 2017

        Yep, they’re so tunnel vision they think if an artist didn’t get the glo up via reality television or as part of a former girl/boy band then try must’ve just FFTracks.., Tinashe is a real artist. I’m not in love with Flame, I’ll be honest but I’m also a realist and realise that this is Tinashe throwing the label a bone so she can concentrate on what she’s really good at when it comes to the full album. I think Flame would work well as a soundtrack or TV show placement rather than an album track though.

  11. @ASAPicon March 17, 2017

    CUMpany & Party Favors are her BEST RECORDS! Dont @ me!

  12. LiLi’n’RiRi March 18, 2017

    Ya know by this time I really thought T would’ve copped herself another hit by now. But this is really bad, like Iggy Azalea bad. Honestly I have more faith in a comeback from Iggy than T at this point. And also at this point she REALLY needs another label that will put the time and effort into finding good material and marketing good as well. Flames is WACK AS F***. Probably her worst song she’s ever released.

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