Tinashe

Tinashe Inks Major Deal With PEPSI

Published: Friday 17th Mar 2017 by Nehemiah

Tinashe has lit the ‘Flame’ for 2017.

This week the young starlet served up the latest taste of her highly anticipated sophomore effort, and now she’s revealed that she’s the newest act to partner with Pepsi.

Details below…

The drinks giant’s new musical platform, The Sound Drop, gives emerging artists the tools form more exposure by producing exclusive content to enable a connection with fans. Tinashe will be one of the first artists to utilise the platform.

She tells Billboard:

ADVERTISEMENT

“I love having the opportunity to show more about my story and let people into my creative process. I’ll also be doing some things with a couple of other artists; they’re going to be able to put their spin on some of my songs.”

Another part of the deal will see the 24-year-old guest star in the third season of Fox‘s ‘Empire.’ In her stint, she’ll assist Jamal in creating a tribute for his parents. The appearance will air in May.

Though the songstress already has an album under her belt, the move can only help the ‘Company‘ singer broaden her reach. Especially given that she’s making a beeline for the Pop audience.

Your thoughts?

Recent Posts

Normani Dishes on Debut Album ‘Dopamine,’ Fifth Harmony, ‘Freaky Tales,’ & More

Normani is strutting the promotional trail in support of her new single '1.59' and its housing album 'Dopamine.' With the…

3 hours ago

Rihanna Teases Fenty Haircare Line

Rihanna already sits at the helm of a billion dollar empire with her Fenty brand. But rather resting on her…

4 hours ago

NLE Choppa Thanks Beyonce “For Inspiring Me to Step Outside the Box”

NLE Choppa has joined the masses of folk praising Beyonce for blazing a trail with her blockbuster new album 'Cowboy…

24 hours ago

Zendaya Teases Return to Music

Zendaya is hot on the promotional trail for her new movie 'Challengers.' And while that's her focus at present, a…

1 day ago

New Video: Skylar Blatt – ‘Wake Up’ (featuring Chris Brown)

Chris Brown spent most of April riding atop headlines for showcasing some surprisingly fiery Rap skills (e.g. beef with Quavo…

1 day ago

New Song: Nardo Wick – ‘Back to Back’ (featuring Future)

Future may be busy enjoying back-to-back Billboard 200 chart-toppers courtesy of the Metro Boomin-assisted 'We Don't Trust You' and 'We…

2 days ago