Selena Gomez has hatched the video for new single ‘Fetish.’

Gucci Mane joins the 25-year-old in the visual, which is the latest to be rolled out from her third studio album (due later this year).

Matching the left-field sound of the song, the Petra Collins clip also skews on the edgier side of the tracks.

Check it out below…

While the track is growing on us, the video was a non-event.

We get that she’s embracing the arty and the edgy, but this felt a little try-hard while ironically serving up little of anything.

Your thoughts?