Cardi B is glowing Gold today following the hotly anticipated release of her debut album ‘Invasion Of Privacy.’
And that’s not hyperbole. It’s fact.
For, the Bronx-bred rapper has become the first ever female artist to be certified Gold by the RIAA on day of album release.
Find out how below…
Some may understandably be scratching their heads. After all, the project “just” came out and wasn’t subject to some of the trickery other acts have used (see: sponsor buying copies and redistributing for free).
So, why are plaques being handed out already?
Well, it all boils down to the mega-success of ‘Bodak Yellow’ and a specific streaming rule.
See, the RIAA now counts 10 SPS units as equating to 1 album “sale.”
Therefore, with ‘Yellow’ sitting at 5x Platinum, said figure translates to 500,000 “sold” units – which is the benchmark for Gold certification.
Interestingly, Cardi’s first-week sales and charting will not factor in the 500k as Billboard doesn’t mirror RIAA’s tally.
Nonetheless, given the mega momentum and overwhelmingly positive response to the album, it’s safe to say Cardi has #1 on lock with big sales to boot.