Kanye West

New Video: Kanye West & Lil Pump – ‘I Love It’

Published: Friday 7th Sep 2018 by Sam

Kanye West has yet to release any videos in support of his recent album ‘Ye,’ but that hasn’t stopped him from teaming up with Lil Pump to unleash a visual for an entirely new song.

The pair have joined forces for ‘I Love It’ – which arrives with a quirky companion clip co-starring comedienne Adele Givens.

Ever driving in an alternate direction, West was recently unveiled as the creative director of the newly launched PornHub Awards and seizes the visual for a unique cross-promotion.

In the clip, Yeezy and 18-year-old Soundcloud star Pump trade verses about the bedroom gravitas — while dressed up as award statues themselves.

Watch the video, which was executive produced by Spike Jonze and co-directed by Kanye, after the jump…

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