Kanye West has yet to release any videos in support of his recent album ‘Ye,’ but that hasn’t stopped him from teaming up with Lil Pump to unleash a visual for an entirely new song.
The pair have joined forces for ‘I Love It’ – which arrives with a quirky companion clip co-starring comedienne Adele Givens.
Ever driving in an alternate direction, West was recently unveiled as the creative director of the newly launched PornHub Awards and seizes the visual for a unique cross-promotion.
In the clip, Yeezy and 18-year-old Soundcloud star Pump trade verses about the bedroom gravitas — while dressed up as award statues themselves.
Watch the video, which was executive produced by Spike Jonze and co-directed by Kanye, after the jump…