Russ has condemned powerful players in the music industry for polluting Pop culture with artists who misrepresent and degrade black culture.
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The Hip-Hop prince used Twitter to warn his fans to beware of executives who use the music industry to propel their narrow and dangerous views on race to disrupt and misrepresent the black community.
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He argues that white tastemakers and executives who secretly hold negative views of black people will only finance projects launched by artists willing to fall in line with their toxic views.
His accurate estimation received praise from many.