Travis Scott‘s private life has seen him lodged in the headlines this week, however he affixes the focus on his music with the release of new single ”Highest In The Room.’

With this visual, the rapper continues his growing relationship with director Dave Meyers and together they deliver a dynamic take on a song Scott says he’s been itching to give roll the red carpet out for.

Because, as some may know, it was initially featured in a cosmetics ad for ex Kylie Jenner.

Now, it looks poised to join Scott’s fast stacking collection of hits.

Check out the vid after the jump…

Epic visual. Not as sold on the song, but we imagine this plays to exactly what Scott’s fanbase gravitate to him for.

Your thoughts?