With over a decade of success under her belt, Lady Gaga has seen the music industry shape-lift like never before – with streaming being one of its most pronounced chapters of evolution.
And while access to music has consequently become easier than ever, the format has arguably is now just as politicized as radio before it.
Indeed, the inclusion or exclusion of a song on key playlists can make or break a campaign, while a lack of streaming potency can swallow careers whole.
During her latest ‘Enigma’ show in Las Vegas, Mother Monster took a moment to share her take on the situation and call for broader change.
See what the singer, who topped the charts with ‘Shallow’ earlier this year, had to say below…
“I wish we could listen to all different genres of music all at the same time. (I wish) we could appreciate all types of artists that are out there. And it’s not just that one playlist where we’re fed and told what to hear. There was a time when there was Pop, Dance, Rock N’ Roll, Country, everything all out there. I really wish that (again) for the world. I love streaming, I just want more…variety. And I think we can do it.”
We couldn’t agree with her more.
Streaming has no doubt changed the game and could easily do so even more if it promoted – like Gaga said – more variety. Perhaps a quota of mixed genre bops on “the” go-to playlists.
Because it’s not that today’s market doesn’t have the artists or songs, but the reason so many hail eras such as the 80s, 90s, and even early 00s is because variety was actively celebrated and saw many top tier names with diverse sounds and fan bases all out and thriving at the same time.
Can we get more of that, please and thanks!