Megan Thee Stallion‘s kissing the top of iTunes charts thanks to a viral challenge that’s exploded in honor of her ‘Suga’ song, ‘Savage.’
The J. White Did It-produced cut, a fan favorite from her latest top 10 EP, is the latest tune enjoying a sales surge thanks to TikTok. In Stallion’s case, users of the platform upload videos of themselves doing choreography to the bop – a phenomenon that even caught on with celebrities like Tinashe, KeKe Palmer, ‘Black-ish’ star Marsai Martin, and more.
The result of the hoopla sees Megan riding high on real-time digital sales tallies, outpacing some of the day’s biggest Hip Hop hits. See what we mean inside:
As of time reported, ‘Savage’ sits at #1 on the Rap iTunes sales chart. Look below to see who joins her in the top 10.
Real-time Itunes Sales (Rap)
On the overall sales chart (all genres), the rapstress stands as the only Hip Hop hitmaker in the top 5.
With increased play also noted on Apple Music and Spotify real-time charts, the combined attention could spell well for ‘Savage’ on next week’s Hot 100.
Keep it locked to That Grape Juice for more on this story as it develops.
See some of our favorites from the TikTok challenge below:
Tinashe slays the popular “Savage” TikTok trend, inspired by the Megan Thee Stallion track.
— The Pop Hub (@ThePopHub) March 18, 2020