Camila Cabello‘s ‘My Oh My’ is giving fans plenty of reasons to say just that.
After all hope for its parent album, ‘Romance,’ was assumed lost due to the slew of misses fired from it, the DaBaby-assisted jam has proven itself just the hit needed to keep the project afloat on the Billboard 200.
As we reported last month, despite nearly 15 weeks to crack the Hot 100’s top 20, the song has yet to slip from that region of the chart since landing. In fact, in its 19th week it peaked at #12 (where it is found on this week’s refreshed edition of the tally).
Now, thanks to ongoing love from radio, ‘My’ looks to unseat The Weeknd from atop radio charts – a move that could be just what she needs to crack the ever-elusive top 10.
The Weeknd’s ‘Blinding Lights’ has kept competition from Billboard Radio charts’ top spot for the last three weeks.
However, industry analysts believe next week will see Cabello’s ‘My’ gain just enough steam to push the Canadian hitmaker from the tally’s perch.
‘“My Oh My” received 8,376 spins during the first three days of the April 26-May 2 tracking period. Up 7% from the count at this point last week, the tally slots “My Oh My” at #1 on the building chart.
“My Oh My” does not maintain a massive spin lead over The Weeknd’s building #2 “Blinding Lights” (8,116 spins) but it has a clear momentum advantage. Whereas “My Oh My” is up 7% from last week’s mark, “Blinding Lights” is down 4%. If the two songs follow similar trajectories for the rest of the week, “My Oh My” will finish with a comfortable lead.’
This Week’s Radio Airplay Chart
The enduring interest from radio – coupled with digital downloads and soon-to-be increased streams due to a brand new video for the song (as we reported here) – may be just the ingredients the GRAMMY nominee needs to cook up her latest top 10 hit.
Keep it locked to That Grape Juice for more on this story.