Since winning the ‘X Factor UK‘ in 2008, Alexandra Burke has launched an impactful and inspiring run as a star of stage and song.
However, as many of her fans know, her journey has not been an easy one.
For, the years following her win saw a number of forces within the British media and music industry set out to derail her Beyoncé-approved career via disparaging stories planted in the press (and minds of the general public) and moves designed to stop her music from receiving radio airplay.
Today she is telling her story with hopes it will put an end to the injustice she faced and inspire the generation to create the change the business is in dire need of.
Alexandra, in her own words, below…
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I felt it was time to speak up… This is a scary moment for me. I didn’t always want to speak up.. but it is the right thing to do. So, here’s my truth, the positive and the emotional. 🤍 Side note: When I talk about ‘not seeing colour’ I’m not referring to the idea of being blind to skin colour, I’m talking about the notion within the music industry and institutionally that whiter is better. Why does an industry that should be focused on vocal ability spend so much time dictating an artists worth on their colour?