As we reported here, World Suicide Prevention Day 2020 (September 10) brought with it ‘OK Not to be OK’ – the uplifting new single from Demi Lovato and Marshmello.
“It’s okay not to be okay/ It’s okay not to be okay/ When you’re down and you feel ashamed/ It’s okay not to be okay,” Lovato sings on the tune’s inspiring chorus.
Designed to build awareness for Hope For The Day (HFTD) – a non-profit movement empowering the conversation on proactive suicide prevention and mental health education – the song comes as Lovato’s latest effort to bring special attention to mental health-related matters.
The day of its release she took to Instagram to say:
“Since a young age I’ve dealt with suicidal thoughts and depression. I’ve been very vocal in raising the awareness of mental health because it is possible to see the light when you start the work on yourself. I’m living proof that you never have to give into those thoughts. I’ve had many days where I’ve struggled but please let this song be an anthem to anyone who needs it right now.”
Her heartfelt message apparently resonated with many as peruse of the refreshed Hot 100 reveals the tune made a promising premiere in the top 40.
Debuting at #36, ‘OK’s inaugural placement comes as Lovato’s 17th time appearing in the Hot 100’s top 40 with her last entrance in the chart region coming courtesy of Sam Smith‘s ‘I’m Ready’ (which arrived in April 2020).
As we celebrate the latest career win for the powerhouse vocalist, look below to see who joins her on this week’s TGJ Chart Check.