Beyonce Talks Ownership, ‘Black Is King,’ Ivy Park, Family, & Future With British Vogue

Published: Sunday 1st Nov 2020 by Sam

As reported, Beyonce is the British Vogue‘s December cover star.

Set to hit newsstands on November 6, the feature is billed as a 20-page fashion story and sees the Queen snapped by Kennedi Carter – a Black 21-year-old photographer.

These days, interviews with the superstar singer are few and far between. But she accompanies her spread with an intriguing conversation with the publication’s Editor In Chief, Edward Enniful. 

Within, the 39-year-old opens up about Adidas x Ivy Park, ownership, family life, visual album ‘Black Is King,’ and her commitment to uplifting those others don’t. She also shares how recent events have shaped her outlook and approach moving forward.

More below…

On Adidas X Ivy Park:

“My vision for the collection is that it is fun, functional and fashionable, with athletic options that you can wear to the gym, then to the night club, from playing basketball to voguing at the balls. The goal is to be infinitely inclusive from style to size.”

On ‘Black Is King’ Visual Album:

“It started out simple, in my backyard. I wanted to do one or two videos for The Gift album, then it just grew. Before we knew it, we were shooting in Nigeria, Ghana, London, Los Angeles, Johannesburg, and KwaZulu-Natal, South Africa, where we filmed with the women of the Himba tribe. It took an incredible group of creatives from all around the world, and so many of us were of African descent, telling a part of our own family’s story and its hidden history. Black Is King was a huge production that employed a large number of brilliant artists who may not typically see themselves working on a Disney project. Until now!”

On Her Commitment To Diversity & Mission To Uplift The Overlooked:

“Not everyone has the opportunity to be hired to work at Vogue or to direct a film or create a clothing line, and that is attributed to the lack of diversity in the room. I’ve been focused on changing that mentality with my projects. I’ve invested 100 per cent of my earnings into making sure we had the best people and production on the film because I know that the level of quality any production needs can be found in a diverse crew. You and I know it exists. I am hoping this film will show that we all have to make a conscious decision to look into untapped talent in multiple and diverse communities.”

On Being A Perfectionist:

“My process is tedious. I review every second of footage several times and know it backwards and forwards. I find every ounce of magic and then I deconstruct it. I keep building more layers and repeat this editing process for months. I won’t let up until it’s undeniably reached its full potential. I believe my strength is understanding how storytelling, music, lighting, angles, fashion, art direction, history, dance, and editing work together. They are all equally important.”

On Celebrating Blackness Through Her Output:

“Something cracked open inside of me right after giving birth to my first daughter. From that point on, I truly understood my power, and motherhood has been my biggest inspiration. It became my mission to make sure she lived in a world where she feels truly seen and valued. I was also deeply inspired by my trip to South Africa with my family. And, after having my son, Sir Carter, I felt it was important to uplift and praise our boys and to assure that they grow up with enough films, children’s books and music that promote emotional intelligence, self-value and our rich history. That’s why the film is dedicated to him.”

On If The Pandemic Has Changed Her:

“Absolutely changed. It would be difficult to experience life in a pandemic and the current social unrest and not be changed. I have learnt that my voice is clearer when I am still. I truly cherish this time with my family, and my new goal is to slow down and shed stressful things from my life. I came into the music industry at 15 years old and grew up with the world watching, and I have put out projects non- stop. I released Lemonade during the Formation World Tour, gave birth to twins, performed at Coachella, directed Homecoming, went on another world tour with Jay, then Black Is King, all back to back. It’s been heavy and hectic. I’ve spent a lot of time focusing on building my legacy and representing my culture the best way I know how. Now, I’ve decided to give myself permission to focus on my joy.”

On How The Recent Months Have Impacted Her As A Parent:

“I have become a better listener. Blue is very smart, and she is aware that there is a shift, but it is my job as a parent to do my best to keep her world as positive and safe as can be for an eight-year-old. My best advice is to love them harder than ever. I let my daughter know that she is never too young to contribute to changing the world. I never underestimate her thoughts and feelings, and I check in with her to understand how this is affecting her. She saw some of the reactions to the “Brown Skin Girl” video, as well as some of the videos from the philanthropic work I’ve done this year. When I tell her I’m proud of her, she tells me that she’s proud of me and that I’m doing a good job. It’s teeeeeew much sweetness. She melts my heart. I believe the best way to teach them is to be the example.”

On Ownership:

“Owning my films, clothing lines, and masters is important to me. Your songs, your image and the way you conduct business do not have to be created from a commercial point of view, or a male point of view. You can decide what success looks like for yourself. Being number one does not mean better quality. And commercial success certainly doesn’t equate to being impactful. Cultural currency is invaluable.”

Your thoughts?

[Photo Credit: British Vogue / Kennedi Carter]

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  1. Your Name November 1, 2020

    On Ownership:

    “Owning my films, clothing lines, and masters is important to me. Your songs, your image and the way you conduct business do not have to be created from a commercial point of view, or a male point of view. You can decide what success looks like for yourself. Being number one does not mean better quality. And commercial success certainly doesn’t equate to being impactful. Cultural currency is invaluable.”

    /END THREAD.

    • CJ November 1, 2020

      CASE CLOSED. DROP THE MIC BEY ! she nailed it

      • Andrew November 1, 2020

        Exactly. She nailed it. This woman is an artist no one can compare. She’s done things that some can never imagine, she made Rihanna go off in the audience, she made adele bow dow to her least successful project… salute, we appreciate your longevity queen

    • Andrew November 1, 2020

      The world should celebrate her. When she’ll not gonna be here anymore, you’ll be pissed… celebrate her, she’s one of a kind. She’s Beyoncé, enough said.

      • hate blacvkk nn whyyte bitchexx November 1, 2020

        rip off copycat thief.. steals images…videos….poses clothing from unsigned artist……….thief,,,,,,industry thief,,,,,,,,

    • Andrew November 1, 2020

      Than you for your comment! Highly appreciated, love you hater, bisou

  2. Nicky November 1, 2020

    Queen B!!!

    Camicky The Clown will never be any Beyonce of 5H

    No beauty. No talent. No ownership. No voice. No dancing ability. No stadium shows. No critical acclaim. No real love. And the list goes on in the scroll.

    🔥🔥

    I see why the Camicky stans are upset at Normani

    • Nicky November 1, 2020

      Queen B!!!

      Normanly The Clown will never be any Beyonce of 5H

      No beauty. No talent. No ownership. No voice. No dancing ability. No stadium shows. No critical acclaim. No real love. And the list goes on in the scroll.

      🔥🔥

      I see why the 3 Normanly stans are jealous and hateful at The gorgeous Camila Cabello

      • Andrew November 1, 2020

        Don’t drag others… let’s show love for queen bey only. Best.

  3. Mona Thorne November 1, 2020

    She’s so boring and pretentious……

    • Andrew November 1, 2020

      She has the right to be pretentious and boring… she rocked your edges for twenty of their 60 years. Kisses.

      • QUEENDOM November 1, 2020

        😂😂😂

    • Andrew November 1, 2020

      🙂😉

  4. Ummmm November 1, 2020

    You know damn well she did not say these things. This is too intricate and articulate. No shade, but we all know how she speaks in interviews/live. This is way too in-depth and detailed. It’s not her words

    • K.B. November 1, 2020

      Of course She/he didn’t, She died a few months ago…CGI and doubles are real…

    • QUEENDOM November 1, 2020

      She definitely said this and has been for years. You think she can create black is king and Not be able to express thought. You mad dumb

    • Andrew November 1, 2020

      Thank you for your comment, keep coming here and having no life, best.

  5. K.B. November 1, 2020

    This B**** is dead …Illuminati/P********/Child killing w****! R.I.P. Bey/Boyonce ..2021..Save The Children.

    • DeeTRUTHFULLYGood November 1, 2020

      Beyoncé and Jayz were on the Jeffery Epstein flight log 😳😳😳

    • Diabetes UNBOTHERED November 1, 2020

      Quite DARKEY!

      A lot of ppl jealous of Hottie/Shatar from Flavor of Love and Charm school cuz she still looks like the Queen Bey. Just like u jealous of the entire Carter family just cause they’re light skin like Me.

      You WILL bow down to the Creole Gods or off with your head!

      • 🍭marilyn monh-O-E🍭(💫Perfectly Splendid✨) November 1, 2020

        😂🤣😂screaming😱😱 jealous of you??? Jealous of your 600lbs life??????💅🏿💅🏿💅🏿

    • Andrew November 1, 2020

      Thank you for your comment, keep coming here and having no life, best.

    • Justme November 1, 2020

      Your ugly, your giving me dry lips energy.. no one is better than her, living or dead

  6. Tamar+Her November 1, 2020

    This HAS-BEEN is only saying that because she knows she will NEVER have a solo hit again. She’s all HYPE no hits.

    Girl bye old h**

    • Andrew November 1, 2020

      Thank you for your comment and support. Keep commenting. Bye.

    • CJ November 1, 2020

      Actually she’s been saying this for years, especially in the HBO documentary Life is but a dream “People don’t make albums anymore. They just tryna sell a bunch of little quick singles, and they burn out, and they put out a new one, and they burn out, and they put out a new one. People don’t even listen to a body of work anymore.”
      Beyoncé understood her brand reached the ultimate peak and her legacy is now established. She is above the pack, whether you like her or not. She is one of the last of the long lineage of the greatest artists (MJ, WH, TT, etc) who can sing and performs and she is the bestest of her generation.
      Clearly Beyoncé is not about proving herself anymore, she doesnt have to. And she is not looking desperately for a #1, she doesnt not need that. Her name is powerful enough to sell out stadiums because real money comes from touring. Her brand is huge…Ask Disney, Pepsi, adidas, and so on…
      I feel like her approach is more experimental…She reached the status where she can do what she wants, how she wants to, and when she wants it.
      Do you really think she is not aware of whats going on the blogs ? She could have released the formation DVD for example and sell it out. Despite the relentless and constant complaints about her new music genre (trap, etc), she keeps doing her…Thats legend status.
      For those saying she didnt say this or write this, learn that some people are more articulate at writing than speaking alos most of the politicians, celebs, artists do not write their own speeches, books…and lyrics.

      • Dvorak’s November 1, 2020

        It’s this comment for me! You said that and no LIEs were told! MIC DROP!!!

      • UHoesFunny November 2, 2020

        Say that!!!!!

    • Andrew November 1, 2020

      Beyoncé has been a great Entertainer and still is, thanks For the love, bisou.

  7. UHoesFunny November 1, 2020

    The last part.

    • Andrew November 1, 2020

      She nailed it. We can’t wait for vocal yoncé.

  8. Joseline November 1, 2020

    This fat old maid needs to retire already

    • Andrew November 1, 2020

      thank You your comment, keep coming here and having no life, best.

  9. Andrew November 1, 2020

    She’s not a philosopher… if that’s what you’re expecting she’s an entertainer… she’s danced and sang and put your edges in the vortex

    • QUEENDOM November 1, 2020

      Im still looking for mine

      • Andrew November 1, 2020

        Let’s look together 😘

  10. Gio88 November 1, 2020

    Nowadays being impactful and succesful means having followers and your NAME’s word of mouth among other artists (influencers)…. anyway she is right

    • Andrew November 1, 2020

      My thoughts exactly. Best.

  11. Diabetes UNBOTHERED November 1, 2020

    I swear the Queen is aging BACKWARDS, always forever looking SO YOUNG & YOUTHFUL esp in these pics

    I Swear the Queen hasn’t aged a day since CHECK ON IT

    Im just ready for bey to bring back VOCAL YONCE

    https://youtu.be/nQ3AC6yc2tg

    It will mean GAME OVER For Adele/Rihanna/Taylor. #B7!

    • Andrew November 1, 2020

      Yeeees!! Only the real ones know the taste of good wine!

    • #WAP November 1, 2020

      The lies lmfaoooo

      • Andrew November 1, 2020

        Thank you for your comment, keep coming here and having no life, best.

  12. Navy Gravy November 1, 2020

    That last cover with her one leg up, ohhhhh she is giving so much away in that image…. for free….. looks like a thumbnail from a porno.. I love all the other covers tho!! When I read the article I felt powerful, smart, strong, accepted, she inspires me to be my best self. She definitely influences my work ethic, we love Bey Bey

    • Andrew November 1, 2020

      Agreed… 😘 but yoncé for Life

  13. That’s Hott November 1, 2020

    Awww she’s feeling some kind of way because her last few projects flopped.

    • Andrew November 1, 2020

      Exactly… but she’s gonna recover and if not she already got you looking for your wig til death. thank You your comment, keep coming here and having no life, best.

    • Divab November 2, 2020

      She didn’t out right flop as you stated, she didn’t get her jest do rewards as she should have but that to is ok because the Grammys Golden Globe Oscars Emmys and who ever I miss mention will give her her just do . Her haters will be haters, but she will win in the end because all those seeds I mention how they f**k up in not giving her awards when she actually deserves them but her counter parts put it out there that she was out right look 👀 over. Again she will get her highest awards do her

  14. #WAP November 1, 2020

    Honestly, this is the best she’s looked in 5 years

    • Andrew November 1, 2020

      Exactly, she’s back to dangerously in love look.

  15. Fancy BISH November 1, 2020

    This is what a BOSS looks like…do you not have that WORD in your vocabulary? Well, maybe you should think of adding it, but maybe NOT *Andre Talley voice* 🤣 Slay Bey 🐝 🤳🏽

    • Andrew November 1, 2020

      Absolutely dear. Stay safe and let’s appreciate the last American dinasty (actually that Taylor’s song was about queen bey)

      • Fenty Beauty November 2, 2020

        Lmfaooo don’t be including superstar Taylor in this mess. She ain’t talking about Yonce ass lmfao
        She was talking about the old lady that used to live on the mansion

        By the way 6kyonce flopped from lion king to homecoming and everything is floppt lmfaoooo

  16. tyty November 1, 2020

    Someone said on youtube ”regular people are celebrities now we don’t need beyonce”. That’s when I knew why people hate her so much. She reminds regular folks of how extraordinary she is and how mediocre they are. Y’all wish beyonce would retire so you can be comfortable celebrating mediocrity. Beyonce is a glaring reminder of the heights you can achieve when you are extraordinary. I truly hope she continues to succeed so you peasants are uncomfortable and seething 24/7

    • Fancy BISH November 1, 2020

      ALL of this ✅ 😂 Cause buying a phone and snapping a picture is NOT Beyonce 🤣 💯 Maybe those insta girls should call Kandi and see if there’s a studio available so they can drop some BEATSSS *Nene Leakes voice* 😂 I’m done with the world, slay us BEY lol

    • 🍭marilyn monh-O-E🍭(💫Perfectly Splendid✨) November 1, 2020

      🙌🏻🙌🏻🙌🏻🙌🏻👍🏻👍🏻👍🏻👍🏻

  17. Diabetes UNBOTHERED November 1, 2020

    Bey must have drunk from the FOUNTAIN OF YOUTH

    How else Is one to explain why Bey still looks like she JUST stepped off the set of the CATER TO YOU video.

    Bey is 39 and still looks like it’s still 2005… which was 15 Years ago!!!.

    I think Bey should go back into film so she finally win that OSCAR while she still in her PRIME. I wanna see bey do OBSESSED PART 2 where she’s stalked by male co-worker or maybe play STORM kinda like THE WOLVERINE movie but as STORM.

    Maybe Tyler Perry could be the Director.

    • Andrew November 1, 2020

      Yaaaay preach til the morning dear! Words needed, stay safe

    • Fenty Beauty November 2, 2020

      Beyonce look like 46 not bad for a 50 year old lady

  18. Normani Motivation extended November 1, 2020

    Yawn 🥱
    Go way has been! We have Normani is the mew and true Queen🎃

    • Andrew November 1, 2020

      Thank you for your comment, keep coming here and having no life, best. Thank you for your comment, keep coming here and having no life, best.

  19. Gee November 1, 2020

    She like most artists get asked the same questions during interviews so the answers are not new if you have been following Beyoncé throughout the years. I hope that her next album is something truly authentic, and something that is forced, or something that is created as a marketing tool while she, and JayZ laugh all the way to bank, and laugh at their supporters for falling for the games like they did with Lemonade, 4:44, and everything is love.

    • Andrew November 1, 2020

      Hey that’s true words, legend for life. Yoncé.

    • Diabetes UNBOTHERED November 1, 2020

      Here’s a real video of Jay Z & Beyonce Arguing

      https://youtu.be/mfbLYGXPiDs

      There 2014-2015 DRAMA might have been exaggerated but not fake, plus there’s plenty of other problems that could be within their marriage outside of infidelity.

      That fight on the Elevator proves enough, there would be no reason for Solange to Attack Jayz or for Bey to be wearing All black at Met Gala if their relationship was perfect like you seem to be implying

      • Normani Motivation extended November 1, 2020

        Normani is better than Beyonce

  20. Naïme November 1, 2020

    Isn’t she tired of showing her ass ? Even for a Vogue Cover she can’t get classy…

    Ho€ is the new black I guess

    • Andrew November 2, 2020

      Thank you for your comment, highly appreciated, keep coming and having no life. Best.

  21. phaestion November 1, 2020

    Wow, she’s grown so much as a person and an artist. I’m so thrilled for the woman of excellence she’s become and how much she is inspiring others not just through art but through really intelligent discourse with her fans.

    It’s so easy to obsess over Beyonce, but she is truly incredible.

  22. Unnatural November 1, 2020

    Phake and phony. This coming from a notorious copycat. I always feel like she gets others to write her answers for her. Whatever someone else says or does, she bites. She gets zero points because she always lack originality. Always fronting like she This deep person when she ain’t. The colors for her line are ugly anyway. Black is king was a commercial success but beyond superficial. So that last quip she talking bout herself. They put her on this pedestal but her music is subpar at most. but stans ate it up like home girl was bringing something hearty to the table.

  23. K.B. November 2, 2020

    And let me add another thing ,1st of all she didn’t write or say those things, any fool can read between the lines and see that this is a going away letter she is dead.Gone….

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