Beyonce invites the masses to enroll in adidas X IVY PARK‘s new Hall of Ivy collection.
Set to arrive this holiday season, the latest capsule from the popular line has been paired with a cinematic commercial.
Queen Bey calls on her princesses Blue Ivy and Rumi, who rock items from the range in the digital spot. They are joined by the likes of Natalia Bryant, 18, Reese Witherspoon’s children Ava, 22, and Deacon Phillippe, 18.
This installment of Ivy Park is routed as setting out to “unite all people, regardless of background, color or creed, while celebrating each individual’s creativity.”
Check out the commercial and stills below…
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[Photo Credit: Adidas x Ivy Park]
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