If turning the sour to sweet was a superpower, it’s one Saweetie would flex in earnest.
The GRAMMY nominee is tap, tap, tapping into her marketing bag by launching a social media challenge in an attempt to redirect recent negative press.
See the what and how below…
As has been making news all week, the rapper (born Diamonte Harper) has been on the receiving end of an unceremonious dragging as critics continue to weigh in on her recent performance at iHeartRadio’s Jingle Ball.
Filling in for her ‘Best Friend’ co-star Doja Cat (who – in contrast – has been getting rave reviews for her stellar stage showings), Harper showed off a medley of her hits ‘Tap In,’ ‘My Type,’ and new song, ‘Icy Chain’ (as seen in the video above). Throughout the performance, the hitmaker was visibly winded – losing her breath and the lyrics to her own songs at multiple junctures in her short set. Criticism was heightened once the rapper showed off new choreography to ‘Chain’ – particularly a move that required she click her heels while twerking.
Igniting a firestorm of ridicule, Saweetie – instead of responding to the chatter head-on – took to Twitter to capitalize, launching the #IcyChainChallenge in the middle of the hoopla.
Calling on acceptors to replicate the choreography, Saweetie broke it all the way down in the challenge’s kickoff video:
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Will it be enough to put away the media magnifying glass? Tell us…
Probably like her 20th take.. 🥴😂
That performance was tragic.
Why is she so bad on stage?
I thought she was improving?
Very embarrassing showing.
Saweetie u dont get it do u?
It’s not the dancing that is the problem, its u being out of breath after doing a little 2 step.
She is catching on and knows the worse she does, the more people will try to watch. Then she comes around and slays a new single.
We clearly have short term memory in the entertainment business
And she cries and wonder why no one takes her seriously? 🤷
She’s so embarrassing. Idk how she ever got the tiny success she had in the past. Give it up girl.
She SUCKSSSSS but her marketing is good. Did she go to school for that???? Maybe she should pursue a career in tht field💀💀💀
I think Saweetie isn’t used to performing & not seeing dollars thrown at her. It’s the lack of crowd motivation.
I didn’t know that she was filling in. She is complete trash. But there’s an edgy element that people gravitate to for some reason. I like it too lol. I can’t put my finger on it besides pretty privilege. 🤔
But the only thing is this CANNOT BE THE BAR! Let’s be real. We already lowered it for the Rihanna’s, the Taylor’s, the Migos generation. If THIS is going to be the bar… I’m scared to see the music industry ten years from now lol. Pop music is already not selling like that anymore. 😬😬😬
She cute and all but who told her she was the best twerker in the world? Besides no damn body🤔🤦 and these challenges are so stupid to me…how about an expose the industry challenge? I bet none of them will do that 🙄
Because they are all involved themselves??