While on break from his highly successful ‘Mathematics World Tour,’ singer-songwriter Ed Sheeran is putting his numbers on a highly publicized partnership with Pokemon.
Their union will see Ed’s latest hit, ‘Celestial,’ featured in the forthcoming Nintendo Switch games ‘Pokemon Scarlet’ and ‘Pokemon Violet’ – which are both due to hit shelves on November 18.
Speaking on the venture, Sheeran shared his elation via a press statement.
“I’ve played Pokémon since I was in primary school. Me and my brother used to have different versions of the games and would trade Pokémon together ‘til we each completed our Pokédex,” he relayed before continuing, “I loved the cards, but the games are what I lost myself in. I loved the whole world they created; it kept me distracted if there was negative stuff happening in my life/school that I wanted to avoid. It was a world I could escape into, and I’ve played it ever since.”
While the September 29-released tune has already made a splash on the UK charts (#6 peak as of time reported), its yet to make impact in Billboard Hot 100 waters.
To help change the tide, Ed’s unveiled a peek at the behind the scenes action of the song’s official video. Look inside to see the Yuichi Kodama-directed action.
See the finished product below.