Viewers of VH1’s ‘Basketball Wives’ are putting pressure on the show’s sponsors to wash its hands of the show and its maltreatment of the Nigerian entrepreneur OG Chijidu.
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The show’s audience have been using Twitter to condemn its cast and its decision to target OG with racial slurs, insults, teasing and bullying.
This week, its supposed ring leader Evelyn Lozada filed a defamation lawsuit against her co-star because her partnerships with a number of brands were damaged when OG publicly condemned her for comparing her to a monkey.
The audacious move enraged viewers.
How they are responding? By refusing to patronise any company that sponsors the dramatic TV series.