Jay-Z‘s Roc Nation empire continues to diversify into new areas of business.
Already a juggernaut in the entertainment and sports spheres, the company has today announced its arrival in the publishing arena with the official launch of Roc Lit 101.
Full story below…
A joint venture with Random House (a division of Penguin), the literary imprint will – per the announcement – serve as the home of “books at the intersection of entertainment and genre-defying literature, including exhilarating, innovative work from some of the biggest artists and most imaginative and incisive writers of our time on a wide range of subjects such as music, sports, pop culture, activism, and art.”
The first set of books will arrive in Summer 2021.
Thus far, the line-up includes ‘Till the End,’ a memoir from baseball star CC Sabathia and Danyel Smith’s ‘Shine Bright’ – which is billed as a “brilliant weave of memoir, criticism, and biography that tells the story of black women in music as the foundational story of American Pop.”
Future titles include “fantastical illustrated fiction” from rapper Lil Uzi Vert, Meek Mill’s narrative of criminal justice and survival, and rags-to-riches biographies from the likes of Fat Joe and Yo Gotti.
Jana Fleishman, EVP of Roc Nation said in a statement:
“The goal of Roc Lit 101 is to provide a creative outlet for acclaimed wordsmiths and artists to share their visions with new audiences. There are so many untold stories and we consider it a true privilege to be able to amplify diverse voices while exploring the uncharted worlds that are about to open to us.”
Great move.
The Mariah effect…