ABC‘s new freshman comedy ‘Black-Ish’ has debuted with quite the bang. A coup that will no doubt have its lead stars Anthony Anderson and Tracee Ellis Ross smiling today.
For, despite ample debate surrounding the show – which follows a family’s struggle to gain a sense of cultural identity while living in a predominantly white, middle-class neighborhood – its premiere ratings have been a resounding success.
New comedy Black-ish (3.3, 10.8 million) was up a tenth in the demo from the debut of Super Fun Night in the post-Modern Family time period last fall but Super Fun Night had a stronger lead-in. Black-ish showed strong retention (99% in total viewers /89% in 18-49), the best-ever in total viewers for a regular comedy debut in the slot.
What does this all translate into? Put simply, the show is off to a solid start. Although, it may be worth waiting to throw the confetti; at least until it becomes clear how well the show is able to do on its own accord. And more specifically without the new season premiere bump of established smash ‘Modern Family’, which airs just before it.
Did you catch ‘Black-Ish’? If so, what did you think? Do you see it lasting the long haul?