‘The Color Purple’ is earning both rave reviews and big bucks at the box office.
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Led by Fantasia Barrino in the role of Celie, Blitz Bazawule‘s reimagining of Alice Walker‘s beloved tale takes on the form of a musical.
And it’s hitting all the right notes out of the gate.
As reported, ‘The Color Purple’ blasted past expectations to deliver an $18.1 million first-day gross at the US box office.
Unwrapped on Christmas Day (December 25) for Stateside audiences, it’s clear the melodic movie – which also stars the likes of Taraji P. Henson, Danielle Brooks, Halle Bailey, and Ciara – formed a major part of the day for many. So much so that it bested the likes of ‘Aquaman 2’ and ‘Wonka.’
Now, after registering another $7.1 million on its second day, the film’s two-day gross lifts to an impressive $25 million domestically.
Echoing yesterday’s report, ‘The Color Purple’ produced the largest Christmas Day opening for a movie since 2009 and the second-biggest Christmas Day opening of all time.
Some analysts point to ‘Purple’s $100 million budget as a point to consider. Put simply, it’ll need to perform consistently well through the New Year and turn a solid profit to be hailed as a seismic success when assessed from a purely commercial lens.
Still, having already racked up major nods at the Golden Globes, growing Oscar buzz, and a release in international markets pending (including a January 26 launch in the UK), it looks like the film’s touchdowns are just beginning.