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Petite powerhouse JoJo sent the net aflutter last month with the debut of her sizzling new single ‘Demonstrate’.
That Grape Juice caught up with the songstress on the Beverly Hills set of the song’s video, which is poised to mirror the cut’s “grown and sexy” aura.
Watch as she dishes on the clip’s concept, forthcoming album, industry hardships, and the new sound she anticipates will be her ultimate redemption.















22 COMMENTS
the real xoxo
August 15, 2012 at 7:39 am
i really like the song. she is sexy without being trashy.
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yardee
August 15, 2012 at 11:47 am
very true…
…
Love & Hip Hop Atl Launches “Many Faces of Stevie J” Spades Playing Cards https://www.facebook.com/StevieJCards << these sh*ts funny lmao
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ASAP (As Sincere As Possible)
August 15, 2012 at 7:48 am
I am so excited for this video! And at the same time I’m hoping JoJo finds a way to leave Blackground for good. They’re a hot burning mess. First, Timbaland’s ever-growing collection of flop “buzz” singles, then JoJo’s double-scrapped third album and now that Aaliyah situation… She needs a label that can support her, because with that amount of talent and with the quality of her music, she should be soaring on the charts right now. Anyway…I wish her the best.
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Amanda
August 16, 2012 at 1:04 pm
Thank you! She needs to leave that label. Everyone gets on HER case for not releasing new stuff and they don’t realise that Blackground holds all the cards, they’re the ones constantly pushing dates back and they lack the ability to properly promote their artists’ material. I’m really hoping that this album gets released and/or she releases the music she recorded for Jumping Trains in a mixtape or something. I know that’s not where she’s at anymore, but I would love to hear some of those songs to see where she WAS at. JoJo is under appreciated as well as underrated. She deserves as much success as half of the singers in the industry, if not more so. She’s talented and I wish her label could see that.
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#TeamJoJo
August 16, 2012 at 3:59 pm
Agreed 100%. She really does need to leave that label
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Marcos O'liva
August 15, 2012 at 8:49 am
OMG that was a waste of time. she was just rambling on and on. just make the good music and videos. i mean dam if u gonna do a interview do it. not this half ass shit of you rambling on and on.
still love u tho lol.
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Vocal_Acrobatics
August 15, 2012 at 10:59 am
You are pure and unadulterated ignorance. You lack the intelligence to understand an artist explain to you the concept of their video and how it ties into the song. All you could think was “duhh I don’t get it, she used too many big words”. That was not “rambling”. They asked her questions and she answered them. That is an interview. She’s very articulate and intelligent for a 21 year old. What are you, like 15? Hasn’t school started for you?
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Marcos O'liva
August 15, 2012 at 11:55 am
how rude of you. i get the concept of the video and what she was trying to explane. but lets be real. alot of that video was her rambling. i like jojo. just not her rambling.
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B4REAL02
August 15, 2012 at 11:22 am
Ready to see the visual for this song……Leggo JOJO!!!
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Donnell
August 15, 2012 at 11:33 am
I can’t wait for the video. Just so that she can have one to promote the track. Music videos these days don’t enthuse me. The only problem i have with demonstrate is that it’s too short for me, i’m always left wanting more when it’s over. but i hope she can find happiness in her new direction.
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monstarebel
August 15, 2012 at 11:34 am
HASBEEN!!!!!!!!!
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Nik
August 15, 2012 at 2:48 pm
She seems a lot like she used to be, mature and well articulated. I’ve always liked her and hope the best for her career being on that record label.
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justsomekid
August 15, 2012 at 3:39 pm
I’ve been a fan since the beginning and have been rooting for her throughout her label struggles.
This girl is one of the greatest talents of our generation and it saddens me to see the recognition that less talented/manufactured acts (to say the least) get when educated, talented and beautiful young artists such as JoJo are forced to take the back seat and hope for a portion of that same mainstream success undeservingly awarded to the likes of Nicki Minaj among others.
She deserves to be in the spotlight like she was as a teenager, if not more so. Her music is better than most radio hits today and she’s one of the few artists out there who has absolutely no need for her voice to be tampered with – something which is becoming increasingly rare in today’s music industry.
I can only hope that she gets the break she wants and that the industry so desperately needs soon – someone’s gotta bring REALNESS back into this dying industry and JoJo is one of the few who, given the opportunity, could do so.
Now make it happen girl.
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August 15, 2012 at 3:45 pm
I understand why these pressed haters even comment on here
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lolax
August 15, 2012 at 3:50 pm
she is so talented go jojo
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williNalli
August 15, 2012 at 6:50 pm
NICE JoJo…Very nice.
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theman
August 15, 2012 at 8:11 pm
She has such a beautiful soothing speaking voice. She’s very talented.
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HD live
August 15, 2012 at 11:21 pm
if she had accepted the role of Hannah Montana would have a lot more fame and money
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August 16, 2012 at 12:14 am
I’m Glad she didn’t accept the role of Hannah Montana. Yes it would have gave her money, but she said she didn’t wanna be Disney Puppet
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ASAP (As Sincere As Possible)
August 16, 2012 at 3:11 am
And where is Miley now? I’ll wait…
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Scars
August 17, 2012 at 1:24 am
miley >>>
4 number 1 cds
multi platinum singles like the climb, party in the usa,hoedown throwdown, when I look at you,see you again, 7 things one of the most popular singer/actress thanks to hannah montana
jojo should have accepted the role
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Watch: Jojo Delivers 'Demonstrate' To NYFW Style360 | ..::That Grape Juice // ThatGrapeJuice.net::.. || Thirsty?
September 12, 2012 at 6:27 pm
[...] We look forward to the single’s accompanying video as That Grape Juice was privileged to be on the set during the making of. See that here… [...]
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