T.I.‘s final studio album, ‘Kill the King,’ may have raked in royal critical acclaim upon its unveiling in late June, but its Billboard 200 tenure told a different story.
Despite the gargantuan success of single, ‘Let ‘Em Know,’ ‘King’ crowned at #30 (his lowest opening on the all-genre tally since his 2001 debut ‘I’m Serious‘) and fell off the chart just two weeks after premiering – marking the shortest tenure of his career among studio efforts.
Far from throwing in the towel on the project, TIP has gifted yet another of its favorites the video treatment: ‘We On.’
“Man, I feel no more pain, I don’t Perc’ take / ‘Cause what you thought was finna happen in the first place? (Tell them haters we on) / Ayy, first I greet it, then I beat it like my first case / Like what you thought was finna happen in the first place? (I say, n–ga, we on) / Okay, I do it big like my birthday / Boy, what you thought was finna happen in the first place? (Hundred million, we on),” he raps over Turbo production.
The fifth from the era to be accompanied by an official visual following ‘Let Em Know, ‘Mr. Him,’ ‘Trauma Bond,’ the Summer Walker-assisted ‘And Won’t,’ look inside to see the Jacob Rink-directed clip (which also baosts creative direction and a guest appearance from the Rap icon’s son Domani).
(more…)