“Shine bright like a diamond.“
It’s finally here!
Billed as one of her strongest videos to date, Rihanna releases the visual for her single ‘Diamonds’ tonight, pulled from her new album ‘Unapologetic‘.
Get into the ‘Run The World‘ inspired piece below! Anthony Mandler directs…
So much potential and deceiving promises of “epic”, yet the final product serves up little more than stylised “nothing”. A dangerous shame given that she’s an act whose “talent deficiencies” see her shine bright in the non-live arena (music videos, photoshoots and the like).
With new album ‘Unapologetic’ due in stores on November 19th, we doubt its first visual offering has done enough to garner it the attention or sales her so-called “status” calls for.