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Rihanna Stars In New Puma Commercial / New Album Remains M.I.A


If 2015 has taught us anything, it’s that Rihanna seems more willing to release everything but her eighth studio album.

Confusion and catastrophe have defined the elusive LP, which has yet to spurn any resounding hits with any of its three singles.

Still, the social media model isn’t letting the melee mess up her brand game. Case in point, her partnership with Puma.

As reported, RiRi has been tapped to serve as the “Creative Director” for the sportswear giant’s new lifestyle line.

Singing and dancing may not be Ms. Fenty’s forte, but she sure knows how to style an profile when the director yells “action.”

Watch her do what she does best in a newly released commercial below…


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Rihanna, Drake & Kendrick Lamar Push Universal Music To Higher Financial Ground


Much to the delight of its jefe Lucian Grainge Universal Music generated $2.08 billion in the first half of 2015.

How the business did it?

With help from Rihanna, Kendrick Lamar and its knight in multi-platinum armour Drake.

Facts, figures and streaming fun below…


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Rihanna’s Perfume Launch Rocked By Anti-Fur Protestors


Rihanna‘s alleged love of animal fur is the reason her perfume launch was disturbed by animal rights activists recently.

The star was unveiling her ‘Riri’ scent in New York City when said activists made their way to its launch event to teach the ‘Pon De Replay’ singer a lesson.

Did they succeed?

Watch the shocking scene below…


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Hot Shots: Rihanna Stuns Fans At ‘RIRI’ Fragrance Launch


New music isn’t the only treat Rihanna has in store for her fans this year.

Yesterday saw the ‘Music of the Sun’ vocalist make her way to New York City to launch her latest fragrance ‘RIRI’ which nabbed its very own launch event at Macy‘s.

The star dropped the scent with the forthcoming holiday season in mind and posed for pictures with its bottle before meeting with fans who caught her live in promotional action.

You weren’t there?

No problem.

We’ve got you covered.


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Confirmed: Rihanna’s New Album To Drop This Fall


It’s official…Rihanna‘s new album will emerge from her creative treasure chest in a matter of weeks!

Details below…


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Rihanna Shoots New Music Video?


Rome wasn’t built in a day.

The saying above seems to be one  that’s found a fan in the singer Rihanna who has spent the last two years building her eighth studio album.

Alas, the time the artist has spent to perfect the release has seen her come under fire from critics who argue that her departure from Def Jam and the threat of competition from the likes of Taylor Swift, Adele and Beyonce are the real reasons she’s yet to unleash the project.

Now, her fans have good reason to believe it’s set to take off sooner rather than later now snaps from a brand new shoot have surfaced online.

Is the Grammy-winner hard at work on a brand new music video?

Peep one more pic and weigh in below….


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Rihanna Unveils New Puma Promo / #R8 Album Still M.I.A


It’s been a roller-coaster year for Rihanna.

Musically, the model has struggled to gain traction with any of her new music. However, her brand has continued to boom.

Case in point, her new “creative director” role at Puma.

As reported, the 27-year-old has been tapped to design and campaign a new lifestyle line for the sportswear giant – following in the footsteps of rivals Rita Ora (Adidas) and Beyonce (Topshop).

Set to impact retail next month, a new promotional snap has been released showing the star doing what she does best – posing.

For the sake of her fans, though, her new album will need to be posing on shop-shelves sooner rather than later. Something we hear may be happening very, very soon.


For now, though, check out one of Rih’s more recent hits…


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