It looks like Britney Spears is planning to utilise every available avenue to promote her upcoming album. In fact, the Pop phenomenon is reportedly gearing up to hit the stage at the 53rd annual Grammy Awards ceremony on February 13th which airs at 8pm via CBS. There is no word as to whether Spears will be performing her new single, ‘Hold It Against Me’.
If this indeed true then the show is almost guaranteed a massive viewing audience. However, judging by the appallingly lackluster performances from Spears’ ‘Circus’ promotional campaign and her incessant lip-syncing, I am quite skeptical about her ability to meet any expectations of a great showing.
Spears is going to have to do a lot more than just walk across the stage and mime the lyrics of her songs if she wishes to leave a lasting impression. Indeed, after the powerhouse performances delivered at the show by Beyonce and Lady GaGa last year, it would be almost insulting to my intelligence to see Spears do worse than even Rihanna.