While Mariah Carey has remained in the media-scrape by way of babies, weight-loss, and live shows, the diva of divas has been on a musical hiatus for more than two years.
That all looks set to change, for it appears the 42 year old is gearing up for a return to the charts.
Details after the jump…
The ‘We Belong Together’ songstress has been on social media over-drive this week, touting the image above. Taking to Twitter today, she also wrote:
So.. Summer 2012.. Been in the lab, mixing up some concoctions for you, hope you like it!!
Needless to say, we’re cautiously amped for this one. Mariah has seemed musically lost since 2005’s ‘Emancipation of Mimi’; however as that very album proved, a “comeback” is wholly plausible if the material is on-point.
We have our cups at the ready; here’s hoping Mariah pours out that qualitative goodness. No nursery rhymes about being ‘Obsessed’, getting ‘Up Out My Face’, or wanting folk to ‘Touch My Body’. No, no.
The industry age bias, as well as the point-blank “need” for Mimi to return to solid and image-appropriate material, means she has to do away with the aforementioned. Put simply, the industry is a very different place to what is was during the periods of her last releases. No longer can artists throw out a generic Pop hit and hope for album sales (just ask Usher). There exists a clear division between the acts selling singles (Rihanna, Flo Rida, and the like) and those who shift albums (Adele, Beyonce, and Lady GaGa). Mariah’s best bet at renewed relevancy is ensuring she stick to the latter group. As such, a re-branding of sorts is a must.
That said, bring on the summer!