New Video: Luke James – ‘I.O.U’

Published: Monday 8th Apr 2013 by Sam

After whipping up quite the buzz last year, Luke James cranks things up a notch with new single ‘I.O.U’. The Soulful groove, which we’ve had on heavy rotation here at That Grape Juice, saw its accompanying video unwrapped today.

Story-driven and super sensual, the clip makes for an engaging watch. Check it out after the jump.

Yes! This is exactly what the Dr ordered.

With a talent as rare and retro as Luke, there’s a legitimate the risk of ageing him ahead of time. After all, his “package” is one that is arguably hard to position in a male market dominated by the likes of Chris Brown and Trey Songz. However, both the ‘I.O.U’ song and video cement James in a lane of his own; a lane that manages to appeal to fans of the Old Skool, while serving up something fresh visually and sonically for the mainstream. Again, yes!

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  1. riqueen April 8, 2013

    love it

    • Trina Stan April 8, 2013

      Honey ur a r**** Stan you’ll like anything with a d***

      • riqueen April 9, 2013

        Bahahha and your stan is who???b**** aint no body heard of trina you probably just made her up…

  2. Dev April 8, 2013

    I like this osng so although i can’t see the video imma give it a thumbs up.

  3. Trina Stan April 8, 2013


    • Navy Sailor!!! April 8, 2013

      Says the Trina stan….

  4. Drew April 8, 2013

    I like this song, but don’t care too much for the music video. I liked his other song ‘Made Love To Me’as well because Terry Ellis (of En Vogue) is in that video. R&B music looks like it’s making a comeback.

  5. King B>Rihanna April 8, 2013

    yes Luke never disappoints.

  6. geo April 8, 2013

    luke has such a unique tone..he is truly talented!…i cant believe tamar braxton flashed her boobs..she is so ratchet ..i mean just google ‘celeb overdose kelsnetwork’

  7. yooooooooo (keristan) April 9, 2013

    LOVE IT!!! but my faves off his mixtape are called ‘hurt me’, ‘Mo Better Blues’ and ‘Love Chile’. They are some amazing tracks!! And i’m so proud that my girl Keri Hilson recognised Luke’s talent and hooked him up with Danja (who gave Luke a record contract). GO KERI!!! but dayuuumm this Luke James guy is the real deal,, hopefully his marketed well enough for success..

  8. Career Ender April 9, 2013

    Just came in to remind the Navy that Bruno Mars outsold Ri in the US and WW

    Both in singles and album sales


    Biggest pop star in the world


  9. Mama Skorpion Always real April 9, 2013

    This dude f***** my sons friend Makael…

  10. JOHNVIDAL April 9, 2013

    This guy is so damn hot
    And his voice is amazing. We don´t live in a good climate for these type of singers though. We´ll see. I hope he gets at least some moderate success

  11. Savannah April 9, 2013

    He needs to work with different producers and writers….

  12. James April 9, 2013

    Have you ever wondered how you could help those who are less fortunate than you?

  13. Lana Bell April 9, 2013

    Oh how I love Luke James!! I love this song. It is refreshing.

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