Her voice may leave much to be desired, but when it comes to shifting branded goods…very few do it better than Rihanna.
Now, after leveraging her star power against her relatable personality to dominate MAC cosmetics, the Hot 100 Royal is now gearing up for the launch of her brand new fragrance, ‘Rogue’.
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Shot by Mario Sorrenti for the campaign, Rihanna’s ‘Rogue’ will hit Macy’s, Dillard’s and Belk in September and will boast a price range of between $18 to $69- depending on which of the fragrance’s products you purchase.
On the release she shared:
“People are always changing and evolving and with Rogue I wanted to switch it up to reflect who I am today. I made it for all women, for every mood, because we all want to project our true selves.”
Confirmation of her new scent comes after a number of unconfirmed reports claimed that the ‘No Love Allowed’ star had eyed Britney Spears to record a duet in its aid.
The song? Elijah Blake‘s ‘Running Blind’.
Addressed by the star when quizzed on the report last month, the song’s alleged addition to the campaign would come more than a year after Blake crafted the aforementioned ‘No Love Allowed’ for her seventh studio album ‘Unapologetic‘, and two years after she soared to the top of the Billboard Hot 100 with the Britney backed ‘S&M‘ remix.