Freshly Squeezed: Alexa Goddard (Roc Nation’s Latest Signee)

Published: Thursday 15th May 2014 by Sam

Roc Nation have once again drawn on Great Britain in the hunt for their latest star.

Having achieved ample success with Rita Ora, the Jay Z juggernaut has signed newcomer Alexa Goddard to their revered roster.

Hailing from Hampshire, England, the young starlet has been building a fan-base since the age of 14 – when she was travelling across Europe recording and promoting early demos.

She went on to become one of the ten Most Subscribed musicians in the history of YouTube UK with over 44 million views. More than hype, Goddard’s popularity led to her selling over 250,000 singles independently, thanks to her online presence. Bowled over by the singer’s buzz, top Roc Nation executives were so impressed that they promptly told their A&R division to ‘go get her’.

And “get her” they did. Goddard signed with the company last year and is gearing up to celebrate with debut single ‘Marilyn’. Produced by iconic hitmakers Stargate, the catchy cut was penned by fellow Roc artist Romans.

Does Alexa have what it takes? Listen below and let us know!

Your thoughts?

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  1. Mark111 May 15, 2014

    Bye bye Rita Whora. They have a real White girl now.

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    • Queen rih rih May 16, 2014

      D******** stans stay pressed!!!!! You have the nerve to call Rita a w**** yet aaliyah was fckn a grown man when she was barely 16 Your fav is dead we get it R.I.P to her but yall gotta stop being bitter go listen to her music and celebrate her legacy

  2. Beygency May 15, 2014

    She has a nice voice but I wasn’t too impressed with the song. Hopefully her other material will frap my attention more but overall I think she’s marketable & will definitely sell.

  3. Lovebird May 15, 2014

    Hahaha Rita Oral is getting dropped, ROC has a new white girl.

    • jk May 15, 2014

      Roc Nation just signed 4 white girls actually

  4. LOL May 15, 2014


    • Molly May 15, 2014


  5. Iyanla Gon Fix Your LIFE Honey! Gon Fix Your LIFE Honey! May 15, 2014

    Im not impressed with the song. BUT I’m so done with rita dontknowwhatkindaartistsheis ora. I hope this is just like a little introduction single because this s*** is generic af. Im gonna try to give her a fair chance but this mess better not be her best.

  6. skyfall May 15, 2014

    Epic Records Chairman and CEO L.A. Reid says a collaboration with Justin Bieber and Michael Jackson is likely coming.

    I’m completely over this Michael album.

    • did you say bieber,one direction,gaga,j.cole,miley,rita ora YMCMB austin mahone,or bey(my faves are in my name…drag stan) May 15, 2014

      you dont gotta buy that s*** since mariah go need those sales…im actually now interested in the album.we made a bet to buy the single and album just because of the duet…im on board

  7. FutureCIARA May 15, 2014



    • Molly May 15, 2014

      For Rita , Oooop.

  8. Molly May 15, 2014

    Lol i can see it now if Rita next album doesn’t do well they will drop her and have this chick as back up.

  9. did you say bieber,one direction,gaga,j.cole,miley,rita ora YMCMB austin mahone,or bey(my faves are in my name…drag stan) May 15, 2014

    i dont think Rita is losing anything but i like her already,okay truth is besides rih i support eerrbodie on roc nation,esp j.cole cause i wanna ride his d***….anyway yall should check out Sydney Leigh..shes talented

  10. did you say bieber,one direction,gaga,j.cole,miley,rita ora YMCMB austin mahone,or bey(my faves are in my name…drag stan) May 15, 2014

    guys please check out Sydney Leigh,she is a great singer.she deserves recognition..please support her guyz and watch her videos on youtube

  11. rihanna is BIGGER THN BEYONCE EVER WAS May 15, 2014

    I Will Never Let You Down
    #1 United Kingdom
    #12 Ireland
    #15 New Zealand
    #16 Australia
    #22 Germany
    #23 Austria
    #39 Switzerland
    #96 South Africa
    #128 Netherlands
    #135 Denmark
    #190 Belgium
    #243 France
    #263 Italy
    #265 Norway
    #289 Brazil
    #333 Thailand
    #364 Japan
    #391 Mexico

    1 Rita Ora – I Will Never Let You Down 1.0000
    2 Mr. Probz – Waves (Robin Schulz Radio Edit) 0.7240

    LOOKS like they are getting ready to get rid OF FLOP W**** RITA WHORA. She old sold 17k of her single in the USA, hence why she could not chart in the USA , this is even worse than HWD which peaked at 68.

  12. BubblePopElectric May 15, 2014

    Rita has nothing to worry about. They are in different lanes. This is right down Katy/Ke$ha’s alley.

    • rihanna is BIGGER THN BEYONCE EVER WAS May 15, 2014

      YES, RITA DOES. SHE is fighting hard to go number 1 against some unknown dance act. SHE SOLD 17K of her new single in the USA and has tanked on radio. If, this LP does not outsell AGLM, she is dropped.

      Bridjet kelly has already been dropped. Tieraa marie done better than RITA and he dropped her which was such a dumb move. Tierra marie debut single peaked at 35 with just BET alone.

  13. rihanna is BIGGER THN BEYONCE EVER WAS May 15, 2014

    THE UK ; SMH. I have read articles of black girls over there struggling to get signed and now you have black americans coming over there and ignoring black girls to go for white blondes?

    ARE THERE any black british singers female who are hot over there?

  14. best dancer May 15, 2014

    so he signed another boring white girl.

    Where is the next Janet, Beyonce or Ciara tho ?? Is she out there and just not getting signed? what up?

  15. Nicki Is Queen May 15, 2014


  16. H2O May 15, 2014

    Good luck with your career Alexa 😀 … Considering her numbers as an independent artist (wow tbh) it doesn’t look like they’ll have to give even 1/4 the amount of promo and money to get 4x better results than they did with a certain lUKal singles artist ….. Again, congrats and good luck with her career! I’ll check out for her music soon but she looks so cute!!

  17. Casual May 15, 2014

    The song becomes more likable as it goes on. Not bad overall. If they get behind this, they might get a hit of out it.

  18. RihIcon May 15, 2014

    She needs to replace Katy if anyone.

    And the single was ok but she has a nice voice

  19. James May 17, 2014

    i like her

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