Rihanna Officially Announced As New Face Of Dior

Published: Friday 13th Mar 2015 by Sam

Rihanna‘s new album is missing in action, yet one thing that is omnipresent is the star’s brand-ability.

This morning Vogue confirmed what many have been murmuring about for the last month – the Bajan beauty is the new face of Dior.

Full story below…

Via Vogue:

The singer will star in the fourth instalment of the label’s Secret Garden campaign, shot by Steven Klein in Versailles. “Film and print versions of the campaign are scheduled to run this spring,” a spokesperson for the house confirmed this morning.

Rihanna joins actresses Jennifer Lawrence, Marion Cotillard and Natalie Portman – who are all current faces of different elements of the Dior collection.


Kudos where it’s due, she continues to slay with these endorsements.

Now, if only she’d be as “on it” with her musical endeavours. A near two-year-delay for an album, only to serve ‘FFS’ ‘Old McDonald Had A Farm’ as her first single. Ugh.

Your thoughts?

Posted under:

Comments 84

Please Post Your Comments & Reviews

Your email address will not be published. Required fields are marked *

  1. Rihboy March 13, 2015

    You guys more pressed for new music than the fans! It’s so sad. But it’s ok we understand. In due time. In the meanwhile let her slay all these endorsements!!!

    • Lil Kim thee Only QB March 13, 2015

      I don’t understand how the likes of Rihanna and Nicki were picked to be the first black faces of Magazine covers. Lil Kim knew Robert Cavalli first and should’ve been that. Only reason is cuz they are associated with Thiefonce. The reason why they are thieves too. Remember Beyonce got blonde hair after Lil Kim did?

      • Skyfall March 13, 2015

        B**** no one CARES about lil Kim, just as no cared about her after Biggie died. people are trying to increase sales and get more customers, NOT scare away customers with her botched face.

  2. TRUTH SERUM March 13, 2015


  3. Islandboi242 March 13, 2015

    Not impressed could’ve gotten someone one like Kelly Rowland..i guess when your big weather your talented or not you’ll get an endorsement. I love Rihanna but I haven’t been impressed with nothing she have released so far and I trully see that heat that she once had is slowly dimming. I guess since she took that break everyone now see that she is just a trendsetter that makes catchy songs what were written for her.. Just keeping it 100

    • Mother March 13, 2015

      Kelly Rowland ain’t gonna sell their brand though, she’s local and a bit of a B-Lister at best. But kiii at you saying her heat is dimming when for the past year fans, haters (demonstrated by Sam) and the media alike have been anticipating her new album. You’re perched just like the rest of us.

      Anyway, build that brand Rih! Slay

  4. NayvOrDie March 13, 2015

    Watch Slay_Hive,Eloviano,Tyler,Naomi,Beysus,XXX etc come here and seethe.

  5. The Great Lacefronce. March 13, 2015

    ICONNA!!! fashion icon !

  6. The Great Lacefronce. March 13, 2015

    Fleayonce could never

    • BossB*tchBeyoncé March 13, 2015

      Could never what?? What exactly is Rihanna doing that Beyoncé hasn’t?? Idgi. There were no hive members in here, no shade thrown at Rih from the hive, & no mention of Beyoncé. So y she on yur mind like this?? Pressed much?

  7. Linda March 13, 2015

    I’m not impressed. When will she slay us with quality music??? All I hear is fashion this, fashion that etc. Why can’t people speak highly of her music as they do her fashion wise?? True definition of model with a mic.

    • Skyfall March 13, 2015

      She already has FFS is acclaimed by critics, you know the same critcs that some you cling too

  8. Stephy March 13, 2015

    She looks beautiful.

  9. Delonjo Barber March 13, 2015

    For a site that hates on Rihanna so fervently, you sure are thirsty to get the traffic that blaring her name will get for you. Sound like a bunch of hypocrites to me.

    • Slay_Hive March 13, 2015

      And for a site that hates Rihanna, you idiots sure do continue to flock here adding to the traffic. Sam is unbothered getting the last laugh! Jokes on ya’ll. Lmao

      • Delonjo Barber March 13, 2015

        What joke? I enjoy the site and its conflicting interests. I just wish you guys would cut out the constant harping. We get it! You’re jealous. Next emotion, please.

  10. #JACKIE March 13, 2015

    Her single is flopping though #PoorDat

    • Beyhulu March 13, 2015

      Umm. FFS top 5 on billboard. you Ciara fans are really delusional. You should spend more time supporting your fave. Maybe you can get her a top 50 hit on billbooard lol

      • Slay_Hive March 13, 2015

        Girl take Bey out of your name. I always see you crying and complaining over Rihanna more than I see anything about Bey. You are a navy. Cut the bull!!

      • Skyfall March 13, 2015

        So people can’t support more than one artist? Coming from you I shouldn’t have expected more though. You literally live through your fave.

      • Slay_Hive March 13, 2015

        B**** you’re always barking with no bite. Who let you off of your leash anyway. How the hell does one live through their fave? Elaborate on that hun so I can understand!

  11. The Beysus Impact March 13, 2015

    Magazines, Endorsements… YAWN!

  12. Stinglikebey March 13, 2015

    I personally think Rita ora has made Rihanna up her game. I don’t even like Rita but she building a brand , she’s only released one album in the uk only and has already signed brands in America , performed at the oscars etc and she’s not even released any music in America yet people know of her and yes partly because she’s a s****

    • Rihboy March 13, 2015

      girl bye…. Nothing but frivolous crap. hahahahaha!!!

  13. SickOfThis March 13, 2015

    What cracks me up is that you your selves reported she was taking a hiatus from music and has not confirmed a release date.

    Now you’re constantly stating a “delayed” album release? You seriously need to get your s*** together?!

    Like yes I am a fan of Rihanna, do I stan hard and say she queen ? F*** no cos there is better. But she’s still doing her thing and doing it well and all you can do is bring her down but lick the ass of people like Marian who have done nothing but proceed to drop and fail the past how ever many years ? Get over your selves.

  14. Slay_Hive March 13, 2015

    Good for her. Hopefully Jay and Bey won’t charge her so much and she can make it to the top of forbes now. #noshade 😉

    • NayvOrDie March 13, 2015

      @Slay_Hive run girl,fly girl,you’re always here shading Rih. Pressed much?? Bye Felicia

      • Slay_Hive March 13, 2015

        B**** fly out of my reply box! Thanks

      • NayvOrDie March 13, 2015

        In case you’re forgetting, this ain’t a Bey post. Don’t come here tryna be slick and throw under the table shade and think we won’t come for you. Now “smack it in the air” and f*** outta this post.

      • Slay_Hive March 13, 2015

        Oh b**** I didn’t forget where I was at. Just don’t choose to seethe in my reply box. I’m always under a palm tree b**** and you’re about FourFive seconds from getting snatched!
        *smacks it in the air and smacks you out of my reply box*

      • NayvOrDie March 13, 2015

        B**** my colon is clean, I don’t give a f*** what you’re under. I may be out of school but I haven’t forgotten how to read. Keep it cute b****.

      • Slay_Hive March 13, 2015

        Honey I’m not interested in how many fleets it took to clean out that wide Mud hole you call an a***. Fact is you still have no walls and you’re only at a first grade reading level. Catch up h**! 😉
        Your shade is Fifty Shades Of WEAK! Quit Complaining h** and be happy your fave has a chance to maybe top Forbes! 🙂

      • NayvOrDie March 13, 2015

        Is that the best comeback you got:-) ?? Come harder f*****. I interested you enough to reply to me tho. Check that. “fact is you still have no walls” takes one to know one lol.

      • Slay_Hive March 13, 2015

        B**** did you forget who replied to who first?? Lmaooo The best I got yet, you couldn’t think of a reply? Kii It’s ok. I do that to the girls. Just because I replied to you doesn’t mean I’m interested in the current state of your bacteria infected colon. My walls are good b****. Send your man this way and he’ll never look your way again. That’s if you have one. 😉

      • NayvOrDie March 13, 2015

        Oh Slay_Hive you crack me up lmfao. F.Y.I you came into a Rih post and started s***. I have a man boo & my sexx life is good hun, not that it concerns you anyway. Not you advertising your whoorishness on this blog. Gurl have some respect. Me thinks them walls are weak as the shade you throw.

      • Slay_Hive March 13, 2015

        Lmaoo b**** your shade is as weak as your fave’s nocals tho. Not you hollering respect when you just admitted to cleaning your colon. Kii I have a few wigs left over from the pressed b****** I’ve snatched. You’re more than welcomed to have one. 😉
        I will come into any post I want and say whatever the f*** I feel. Your edges and that Gabourey Sidibe stunt double body of yours will just have to deal! Chow

      • NayvOrDie March 13, 2015

        “I will come into any post I want and say whatever the f*** I feel” Spoken like a true hoodrat. As I’ve said before, a lil self respect goes a long way.

      • Slay_Hive March 13, 2015

        So only “hoodrats” are allowed to come into any post and speak their mind? Kii What king of ignorant logic is that. Spoken like a true panini pressed white-washed b****.
        *hands you back your wig* That’s all the respect you deserve from me b****. BYE

    • Rihboy March 13, 2015

      Go home roger!!! Your not needed here. Your shade is a about 50 shades of late. We heard it all before.

    • NayvOrDie March 13, 2015

      You came into the this post barkin, yes you came into this post howlin. Let’s not get it twisted, you wouldn’t be on my level even if you were an XBOX. I’ll keep you mouth flooding like your name Katrina. I’m not the 1st, 2nd or 3rd. Don’t try me boo. It was cute while it lasted, ciao❤

      • Slay_Hive March 13, 2015

        Lmao I will howl shout or even yodel(like your fave) in any post I choose. You don’t control this iphone doll and who gone check me? You’re not even a Nintendo 64 b****. Make it to my level first.. Now go and moisturize that scalp while I add your wig to my collection. Good Day 😀

  15. Kisses Down Low March 13, 2015

    I wonder how long this one will last? Her endorsements never lust much longer than Four Five Seconds.

    • Skyfall March 13, 2015

      Most people are only endorsed for a season, I wouldn’t expect you to know any better though as your fav is irrelevant and can only book dove soap deals.

    • Blue Ivy Rod (SlayMaticThinksImSlayriah) March 13, 2015

      Longer than “talk a good neigh” has lasted on the charts

  16. robyn March 13, 2015

    Congratz Rih. U really have sam and them other trollz pressed. Congrats for not only being the face of dior but being the 1st black woman to do so. Congrats ms Fenty.

  17. Eloviano March 13, 2015

    Yoncé all on ya s***** mouth like liquor. Celebrate ya faves success without mentioning Bey, can ya’ll do that???

    • Skyfall March 13, 2015

      Only one person mention it though, then hive came in throwing shade as always.

  18. TheElusiveLamb March 13, 2015

    Well congrats to Riri. They could not have picked anyone better for the job.

  19. SLAYRIAH CAREY (TOUR DE FORCE) March 13, 2015

    Pop’s current queen! Congrats <3

  20. kingbeybitch March 13, 2015

    Good for her!

  21. kingbeybitch March 13, 2015

    Let’s not bring Beyonce into this cause let’s face it Beyonce has a bigger brand than Rihanna. She could get these kind endorsements if she really wanted them we all know Bey aint in to fashion like that and I’m OK with that. Congrayz Rih

    • kingbeybitch March 13, 2015

      ConLet’s not bring Beyonce into this cause let’s face it Beyonce has a bigger brand than Rihanna. She could get these kind endorsements if she really wanted them we all know Bey aint in to fashion like that and I’m OK with that. Congratz Rih

      • What now March 13, 2015

        Awwww the delusion she would kill for this rather than topshop

  22. Blue Ivy Rod (SlayMaticThinksImSlayriah) March 13, 2015

    Slaymatic must really miss Rihannas music. It’s always in her posts seething

  23. Prismatic March 13, 2015

    Lol looks like Slay_Hive has met his match *grabs popcorn*

    • Blue Ivy Rod (SlayMaticThinksImSlayriah) March 13, 2015

      You’re slayhive though

      • Prismatic March 13, 2015

        Gurl still clinging to that tired logic?? Slay_Hive cleared up that mess, check previous posts for references. Now let’s talk about you & Slayriah rocking avis

  24. Blue Ivy Rod (SlayMaticThinksImSlayriah) March 13, 2015

    Beyoncé couldn’t get a deal like this but she dresses tacky. Rih is actually making history with this and yall troll hive members need to deal with that.

  25. Career Ender March 13, 2015

    I have to say this
    the Brand stan and Monica stan are very funny
    since when did kelly kelly/ matt phoenix have a beef with the navi ?
    all i can say is, why is her eyes always photoshoped in photoshoots to look like white people’s shades of colours? grey – blue
    are they trying to MJ her ? she has bleached too!

  26. Career Ender March 13, 2015

    SLAY_HIVE >>>> CAREER ENDER , there I said it myself
    and watch these rats flock my reply box like I scattered cheese in here

  27. Career Ender March 13, 2015

    death at the Monumental Flop “FFS” being shaded , I love you Sam 😆
    like I stated before, DEADpop spirit has hit camp sea robbers

  28. Blue Ivy Rod (SlayMaticThinksImSlayriah) March 13, 2015

    Only the hive would laugh at Sams shade. Since when does a pop/folk song has the same melody as a children’s nursery rhyme? Thy don’t call the hive the dumbest Stanbase for nothing

  29. Career Ender March 13, 2015

    as long as the drug mule didn’t appear in my reply section Im cool, else hair strands and drug dust will be all over in these place 😀

  30. FutureCIARA March 13, 2015

    Well Beyonce’s animated movie ‘EPIC’:

    $100,000,000 (estimated)
    Opening Weekend:
    $33,531,068 (USA) (24 May 2013)
    $107,515,297 (USA) (13 September 2013)

    Lets just see how this goes…… Because here is a receipt that ‘HOME’ will Flop and be ‘HOMELESS’… (Not sure how credible the site is…)


    “The website predicts that Home will pull in $26 million on its opening weekend, and earn a total of $89 million at the American box office.

    With a budget of approximately $132 million, that would make Home an undeniable flop”

    • Career Ender March 13, 2015


    • Sherry March 13, 2015

      I knew it would flop. There’s no promo for it. How many viewers did Mama I Wanna Sing pull on BET? Lol…..

      • FutureCIARA March 13, 2015

        More than your grandmothers sextape of her giving brain to young thugs without her dentures!

    • Slay_Hive March 13, 2015

      *sips tea*

    • hives scared of R8 March 13, 2015

      million, that would make Home an undeniable flop”

      Lmaooo Honey,you’re shading yourself because ci-error’s career is an undeniable flop.She has been struggling for 8 years.Death@ you using T*********’s animated movie to shade Rihanna.Um where is Ci-error’s??? Stop clinging ho.

      • FutureCIARA March 13, 2015

        We are talking animated films here, With the budget of over $100mil, Your argument and shade is null and void.
        Good Day!

      • FutureCIARA March 13, 2015

        JLO is also apart of the ‘HOME’ movie, Why you all of a sudden think Im shading one artist over the other?

        Insecure a**, This has less to do with Rihbola than it does as a Dreamwork film in whole, Dont be mad at me if it flops!

    • hives scared of R8 March 13, 2015

      The whole post is not about a an animated movie though,its about Rihanna becoming the new face of Dior.But sense you want to bring up animated films where is ci-error’s?? Again, stop clinging to fleayonce if you cant use Ci-error’s flop career to drag..It makes you look pathetic.

      • FutureCIARA March 13, 2015

        Well if its a Dior post why bring up Ciara, knowing good and well she doesnt have an animated film, Your comment is invalid! My comment alone was about the movie ‘HOME’, Rihanna is NOT the only celebrity in the film, JLO is also apart of the film. Why not post this news in a Rihanna post?? I could have posted in a JLO post or any post for that matter.
        Stop acting so butthurt, You were just eagerly waiting to say something nasty about Ciara, and It backfired and made you look like a hypocrite for trying to come for me about something, just to turn around and do what you were just trying to shame me for.

    • hives scared of R8 March 13, 2015

      doesnt have an animated film

      Exactly,She doesnt have an animated film because everything Ci-error flops,nobody is checking for ci-error,nobody wants her in their movies. Stanning for a flop for 8 years must have caused some kind of trauma.

      I dont care about Ci-error dumb ass,you came for Rihanna so I will scalp bi tch.who is b*** hurt?? My fav is winning,go worry about getting Ci-error some kind of relevancy and stop worrying about her movie.
      Death @ you calling me insecure when youre clinging to fleayonce kiii
      At least I don’t need to cling to drag.

  31. Sherry March 13, 2015

    She’s so stunning!

  32. orangeyougladIdidntsaybanana March 13, 2015

    I really thought this album was going to come out in November but after the “Higher” and “American Oxygen” snippets I don’t mind waiting since I know my wig will be snatched and life will be given whenever R8 drops

  33. No favs, just here for the music March 13, 2015

    Congratulations Rihanna! She is gorgeous and absolutely stunning so it’s no surprise 😉

  34. What now March 13, 2015

    Mets hole. Eyonce doesn’t approach Dior to try to do Rihanna’s campaign like her shady behind did with Precious Lord

    This is history, has Dior ever had a woman of color as their face, go Rih, you definitely deserve it with yo fly behind

  35. What now March 13, 2015

    Let’s hope because as we all found out beyonce is the real slim shady

  36. Arie March 13, 2015

    Congrats to her, does this mean she’ll stop making perfumes? No shade real question.

  37. kingbeybitch March 13, 2015

    @What Now “Awwww the delusion she would kill for this rather than topshop ”

    Lmaoo you sound so dumb!!!!! Do you realize that Beyonce and Topshop are doing a BUSINESS together? Its not an ENDORSEMENT like Rihanna. Beyonce is going where the money is so no hunny she alright where she is.

    • girlbye! March 13, 2015

      dior>>>>>>>>>>>>>>>>>>>>>>>>>>>>>Topshop #kanyeshrug

      • kingbeybitch March 13, 2015

        I know you’re slow

  38. @rihicon March 14, 2015

    I’m so happy for her! first black face of Dior! 🙂

Recommended Posts