A potent potion of feminism, fierceness, and fly cinematics have seen Jennifer Lopez‘s new video ‘Ain’t Your Mama’ clock up millions of views.
Details on the visual’s out of the gate success below…
Less than three full days since its release, the clip (which takes a powerful yet tongue-in-cheek approach to pushing gender equality) has amassed over 11 million views on VEVO.
It’s a remarkable feat given that the song debuted a month ago, had its initial boom and cool trajectory, and has largely been absent from radio.
From where we’re standing, it’s yet more proof that there’s still ample power in the “music video” medium – especially in an industry that remains all sorts of ageist.
With streaming factoring heavily into where songs place on the chart, could ‘Mama’ be set to best its current peak on the Hot 100 (#92)?
It certainly seem so; the song managed such charting with 1.8 million US streams in its first week and decent (but not huge) digital sales.
With ‘Mama’s retail numbers on the upswing (floating in and out of iTunes top 50) and streaming this big, a re-peak seems inevitable. It’s a situation which mirrors the smart video-focal strategy employed to garner the singer’s recent success with the Iggy Azalea assisted ‘Booty’ – which peaked inside the top 20 of the Billboard Hot 100.
Again, many an older diva could and should pay close attention to J.Lo’s strategy. For, she’s winning at a game that has inherently been set-up to work against her at this stage of her career.
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Yas slay!!! I just love that image above! That hair and them Thotanna waist high boots ?????!! This bish has the fountain of youth and I DEMAND SHE SHARE LOL!!!
To bad her album will flop like always.
Thanks to Riri posting it on her IG.
I love this woman. Never understood why her and bey didn’t fo a collab
nice video she really don’t age, but the song is to mediocre for someone whose been around for so long. Unfortunately she has never had a decent album sales so don’t expect any difference.
She never had great album sales? Do your research
i love Jlo,i believe she is in the same level as Beyonce and Janet but her songs are not for me.Neither this one,i would love to hear some good songs from her.After 2006 none of her songs caught my attention..too bad!In the other hand i believe Janet’s latest is hot and her Unbreakable album is really good pop record!Her whole attitude reminds me a true star quality like the old days 80s 90s,there are lyrics in the album very deep personal and for me its like there is a reason of this album,Janet has something to say through her work! Go Janet !Beyonce lemonade its a development regarding her old songs,specially pre 2008 records.Its more conceptual with lyrics that have something to say,but Jlo is stuck to something i cant explain,for me is like making songs for 13 years old teenagers.This is not bad,i dont say this with a bad way..but she have to make music for her fans who support her through the years,and these people is under 30 years old.
I liked the very end and the song is alright lol. This video was #1 itunes for a while but I’m not sure if it still is….
SHE IS HORRIBLE. There I said it. Do NOT be fooled by her body and long weave and over-made up face. SHE HAS NO TALENT. NEVER HAS AND NEVER WILL, SHES A TRAMP WHO SLEPT HER WAY TO THE TOP/.
Bit harsh. But do I detect any lies here? No Ma’am
Most of her views comes frome Latinos, she’s very popular in those countries. And that song needs to grow on me, I’m not feeling it, im really not feeling it.
The song has hit written all over it. I enjoyed the video too. Hopefully this does well for her.
Another streaming “queen” then LOL Talent and real sales nowhere to be seen.
queen of them all . i believe cowriah fans are mad and crazy now , slay la lopez
Jlo your a boss them b****** mad
Beyonce copy right …butch u took print from jlo the queen
Awesome
meanwhile janet;s new flop video cant even reach 1 million
LMAOOOOOOOOOOOOO