With just days separating Katy Perry‘s fans from her fifth studio album, ‘Witness,’ the singer’s promo charge can be expected to go into overdrive. Her latest bid to build awareness of the project is the delivery of a behind the scenes look at the Migos-assisted ‘Bon Appetit,’ the second single from her forthcoming project.
Dishing on the themes and symbolism found throughout the visual, Perry continues to shove the song down music lovers’ throats share the song with listeners worldwide with hopes of helping it exceed its current Billboard Hot 100 peak of #59. Will this refreshed look refresh appetites for the tune?
Watch below and tell us:
On the upside, ‘Bon Appetit’ bests Katy Perry’s personal record for ‘most Youtube views in a 24 hour period.’ Upon its unveiling, the tune amassed nearly 17 million views. Variety reports:
“Bon Appetit” generated 16.8 million views in the first day of release, topping her previous record-holder, “Roar.” The music video also surpassed two of Perry’s other milestones: the most channel views in a single calendar day, with more than 25 million views on May 13, and the highest number of playlist adds in a single day, at 84,000 on May 12.
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