Ciara may be stacking new tracks for her upcoming album, but she’s also stacking endorsement deals too.
The latest is with jewellery giant Pandora.
Full story below…
Moments ago, the R&B chanteuse shared the commercial for the campaign, while announcing that she’s been tapped as the company’s newest Brand Ambassador:
Peep the stunning visual:
— Ciara (@ciara) March 14, 2018
Success in today’s climate is all about becoming a multi-dimensional brand – something Mrs Wilson has undoubtedly blossomed into.
All we’re wanting to see now is her leverage this towards the benefit of her new music.